I am an e-Commerce entrepreneur and technical leader with 13+ years of experience building and scaling digital platforms across Africa, Europe, North America, and APAC. As Co-Founder of Nexcommerce – Digital (_Website not available. Sign in: https://www.twine.net/signup_ I design, build, and optimize high-performing Shopify stores focused on scalability, performance, and conversion-driven user experience. My background in enterprise Quality Engineering and CI/CD ecosystems gives me a distinct advantage in delivering robust, secure, and resilient eCommerce solutions. I approach every Shopify build with an automation-first and systems-thinking mindset — ensuring clean integrations, reliable performance, and a strong technical foundation for growth. Through Nexcommerce, I help brands launch and scale online stores that are not only visually compelling but technically sound, secure, and built for long-term success. I combine strategic eCommerce insight with hands-on technical execution to deliver measurable commercial outcomes.

Wynand van Jaarsveldt

PRO

I am an e-Commerce entrepreneur and technical leader with 13+ years of experience building and scaling digital platforms across Africa, Europe, North America, and APAC. As Co-Founder of Nexcommerce – Digital (_Website not available. Sign in: https://www.twine.net/signup_ I design, build, and optimize high-performing Shopify stores focused on scalability, performance, and conversion-driven user experience. My background in enterprise Quality Engineering and CI/CD ecosystems gives me a distinct advantage in delivering robust, secure, and resilient eCommerce solutions. I approach every Shopify build with an automation-first and systems-thinking mindset — ensuring clean integrations, reliable performance, and a strong technical foundation for growth. Through Nexcommerce, I help brands launch and scale online stores that are not only visually compelling but technically sound, secure, and built for long-term success. I combine strategic eCommerce insight with hands-on technical execution to deliver measurable commercial outcomes.

Available to hire

I am an e-Commerce entrepreneur and technical leader with 13+ years of experience building and scaling digital platforms across Africa, Europe, North America, and APAC. As Co-Founder of Nexcommerce – Digital (Website not available. Sign in: https://www.twine.net/signup I design, build, and optimize high-performing Shopify stores focused on scalability, performance, and conversion-driven user experience.
My background in enterprise Quality Engineering and CI/CD ecosystems gives me a distinct advantage in delivering robust, secure, and resilient eCommerce solutions. I approach every Shopify build with an automation-first and systems-thinking mindset — ensuring clean integrations, reliable performance, and a strong technical foundation for growth.
Through Nexcommerce, I help brands launch and scale online stores that are not only visually compelling but technically sound, secure, and built for long-term success. I combine strategic eCommerce insight with hands-on technical execution to deliver measurable commercial outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

Afrikaans
Fluent
English
Fluent

Work Experience

Head of QA & Testing at Olarm
January 1, 2025 - Present
Spearhead QA strategy across software and IoT hardware products. Built scalable automation integrated with CI/CD for continuous testing. Reduced regression cycles and optimised defect workflows. Introduced ISO- and GDPR-compliant QA processes. Scaled a global QA team with strong technical and delivery maturity.
QA Engineering Manager at MRI Software
June 6, 2022 - December 31, 2024
Oversaw QA across multiple geographies (EMEA, US, APAC). Introduced and implemented automation frameworks (Cypress, TestCafe, Playwright). Championed risk-based QA and continuous improvement. Partnered with engineering and DevOps to enhance delivery pipelines.
QA Manager at Basalt
June 1, 2021 - June 1, 2022
Established QA governance and centralised test automation practices. Developed onboarding programs and QA guilds for team scaling.
Test Manager (Principal Consultant) at REPL Group by Accenture (BP Netherlands)
December 1, 2020 - May 1, 2021
Led test strategies for enterprise clients, driving quality and efficiency. Mentored QA consultants and established best practices for delivery assurance.
Test Manager at EOH (Sanlam)
August 1, 2019 - November 1, 2020
Directed automation and manual testing initiatives. Built QA frameworks and standardised methodologies across business units.
Test Manager at EOH (Old Mutual)
April 1, 2017 - July 1, 2019
Led enterprise QA operations focusing on IAM (Oracle) and disaster recovery testing. Strengthened system resilience through simulation and recovery planning.

Education

Add your educational history here.

Qualifications

ISTQB Foundation Certificate (CTFL)
January 11, 2030 - March 2, 2026
Microsoft Certified Technology Specialist (SQL Server 2008)
January 11, 2030 - March 2, 2026
Microsoft Certified Professional
January 11, 2030 - March 2, 2026
National Senior Certificate
January 11, 2030 - March 2, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Financial Services, Retail, Computers & Electronics
    paper Purple Cushhh - Natural Supplements - International

    The success of purplecushhh.co.za attracted significant customer interest from the US, Canada, and Australia, inspiring the development of this international e-commerce site. Now delivering premium Natural product supplements globally with optimised checkout and shipping integration.

    paper Purple Cushhh - Natural Supplements - South Africa

    A premium natural supplements brand serving the South African market. We migrated the business from an outdated, underperforming WooCommerce website to a high-performance Shopify platform, successfully relaunching in January. Since launch, the store has been actively converting sales, demonstrating the value of the migration.
    Built with a custom Shopify theme, the platform includes fully integrated payment solutions, subscription management functionality, and is optimized for local SEO and regulatory compliance. The result is a beautifully designed, conversion-focused e-commerce experience that showcases premium natural supplement products and wellness programs while delivering a seamless and trustworthy shopping journey.

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