I am a product designer with 4+ years building scalable, user-centered SaaS platforms and mobile apps. I specialize in Figma, design systems, and end-to-end UX, delivering thoughtful experiences that boost engagement and simplify developer handoff. Most recently, I designed and launched a responsive B2B career mobility platform for frontline workers, built a modular design system, and led usability testing to turn insights into measurable UX improvements. I collaborate closely with product and engineering teams to translate complex workflows into intuitive interfaces, and I’ve led branding and full redesigns in freelance and marketing roles.…

Yoobin Kim

I am a product designer with 4+ years building scalable, user-centered SaaS platforms and mobile apps. I specialize in Figma, design systems, and end-to-end UX, delivering thoughtful experiences that boost engagement and simplify developer handoff. Most recently, I designed and launched a responsive B2B career mobility platform for frontline workers, built a modular design system, and led usability testing to turn insights into measurable UX improvements. I collaborate closely with product and engineering teams to translate complex workflows into intuitive interfaces, and I’ve led branding and full redesigns in freelance and marketing roles.…

Available to hire

I am a product designer with 4+ years building scalable, user-centered SaaS platforms and mobile apps. I specialize in Figma, design systems, and end-to-end UX, delivering thoughtful experiences that boost engagement and simplify developer handoff.

Most recently, I designed and launched a responsive B2B career mobility platform for frontline workers, built a modular design system, and led usability testing to turn insights into measurable UX improvements. I collaborate closely with product and engineering teams to translate complex workflows into intuitive interfaces, and I’ve led branding and full redesigns in freelance and marketing roles.

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Skills

Experience Level

Figma
Expert
Product Design
Expert
UI
Expert
Adobe Illustrator
Expert
InVision
Expert
Adobe Photoshop
Expert
Adobe XD
Expert
Branding
Expert
Web Design
Expert
Photo
Expert
CapCut
Expert
Sketch
Expert
Adobe InDesign
Expert
HTML5
Intermediate
Infographic
Intermediate
CSS
Intermediate
JavaScript
Intermediate
Social Media Design
Intermediate
Adobe After Effects
Intermediate
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Language

English
Advanced
Korean
Fluent

Work Experience

UI/UX Product Designer at Pathstream
January 1, 2022 - January 1, 2025
Designed the end-to-end responsive B2B SaaS career mobility platform for frontline workers, driving measurable increases in user growth, engagement, and retention. Developed and scaled a robust design system to ensure visual and functional consistency across desktop, tablet, and mobile experiences. Designed and tested high-fidelity, responsive wireframes and prototypes to streamline onboarding and core user flows. Transformed complex workflows into intuitive, user-centered interfaces through close collaboration with cross-functional teams. Planned usability testing to inform design decisions and continuously optimize the user experience. Created marketing and communication assets aligned with brand and product strategy.
Marketing Graphic Designer at 3H Wellness
January 1, 2021 - December 31, 2022
Developed marketing materials across digital and print, including eBooks, decks, one-pagers, and banners. Created on-brand visuals for cross-channel campaigns and internal communications. Collaborated with marketing and creative teams to conceptualize and execute high-performing assets.
Marketing Graphic Designer at Lemonlight
January 1, 2021 - December 31, 2022
Designed digital campaigns, product catalogs, and trade show materials to drive user engagement. Produced web layouts and ad assets optimized for user experience and brand consistency. Led product photography and visual storytelling on social media. Created custom merchandise and promotional items for high-visibility events.
Freelance UX/UI Designer at Flexfit LLC
January 1, 2017 - December 31, 2020
Redesigned user flows and interfaces for a massage bed rental service to enhance usability. Created a seamless booking and rental system integrated into the website. Rebranded in-house product lines with a modern, cohesive visual language. Delivered complete UX documentation, including wireframes, prototypes, site maps, and design system elements.

Education

BFA in Visual Communication Design at School of the Art Institute of Chicago (SAIC)
January 1, 2006 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Consumer Goods, Media & Entertainment, Retail, Professional Services, Education