Detail-oriented professional with experience spanning graphic design and brand management, delivering high-performing visual assets across diverse brands and platforms. A versatile collaborator skilled in cross-functional coordination and creative content strategy. Currently seeking to leverage my background to drive success in a professional environment while continuing to expand my skill set.

Kwan Yan Lo

Detail-oriented professional with experience spanning graphic design and brand management, delivering high-performing visual assets across diverse brands and platforms. A versatile collaborator skilled in cross-functional coordination and creative content strategy. Currently seeking to leverage my background to drive success in a professional environment while continuing to expand my skill set.

Available to hire

Detail-oriented professional with experience spanning graphic design and brand management, delivering high-performing visual assets across diverse brands and platforms. A versatile collaborator skilled in cross-functional coordination and creative content strategy. Currently seeking to leverage my background to drive success in a professional environment while continuing to expand my skill set.

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Language

English
Fluent
Chinese
Fluent

Work Experience

Junior Designer at Sing Tao Management Services Limited
March 1, 2012 - March 1, 2014
Marketing Collateral & Print Design: Collaborated with the Marketing Team to produce visually engaging layouts and print materials, including advertisements, book covers, subscription forms, event tickets and promotional assets. Editorial Design & Typesetting: Managed typesetting for magazines, covering fashion, beauty, travel, product and food features. Project Management & Timely Delivery: Oversaw multiple design projects in a fast-paced environment, ensuring all daily tasks and deadlines were met efficiently.
Junior Designer at Agnès b. - Supper HK Limited
May 1, 2014 - September 1, 2015
Market Research & Trend Analysis: Conducted market, trend and colour research along with competitor analysis to identify emerging design directions and opportunities for brand differentiation. Graphic Direction & Seasonal Artwork: Led graphic direction and created seasonal artworks for menswear and womenswear, executing concepts across garments, trims and accessories, as well as internal presentations and ad-hoc projects. Production & Quality Management: Managed graphic tech packs and print inspection with the Product Team to ensure production feasibility, print quality and budget alignment. Marketing Collaboration & Visual Support: Partnered with the Marketing Team and Photographer on fashion lookbook shoots, supporting art direction and editing product imagery to maintain brand standards.
Freelancer Event & Graphic Design at Hong Kong Trade Development Council (HKTDC)
January 1, 2015 - December 31, 2024
Design Collaboration & Brand Alignment: Partnered with the HKTDC Design Team to interpret project briefs and guidelines, ensuring all creative outputs aligned with brand and event requirements. Event Collateral & Visual Communication: Designed compelling graphics and layouts for a wide range of event materials, including brochures, flyers, invitations, exhibition stands, banners, LED screens and promotional items, translating concepts into impactful visual solutions that resonated with target audiences.
Graphic Designer at EVISU Group Limited
March 1, 2016 - September 1, 2017
Market Research & Trend Analysis: Conducted market, trend and colour research alongside competitor analysis to identify emerging design directions and opportunities for brand differentiation. Graphic Direction & Seasonal Artwork: Led graphic direction and created seasonal artworks for menswear and womenswear, executing concepts across garments, trims and accessories, as well as internal presentations and ad-hoc projects. Production & Quality Management: Managed graphic tech packs and print strike-offs with the Product Team to ensure production feasibility, print quality and budget alignment. Marketing Collaboration & Visual Support: Partnered with the Marketing Team and Photographer on fashion lookbook shoots, supporting art direction and editing product imagery to maintain brand standards.
Graphic Designer at LeeWrangler Hong Kong Limited
September 1, 2017 - August 1, 2019
Graphic Direction & Seasonal Artwork: Led graphic direction and created seasonal artworks for menswear and womenswear, executing concepts across garments, trims and accessories, as well as internal presentations and ad-hoc projects. Production & Quality Management: Managed graphic tech packs and print strike-offs with the Product Team to ensure production feasibility, print quality and budget alignment. Marketing Collaboration & Visual Support: Partnered with the Marketing Team and Photographer on fashion lookbook shoots, supporting art direction and editing product imagery to maintain brand standards.
Senior Graphic Designer at EVISU Group Limited
April 1, 2020 - April 1, 2022
Market Research & Trend Analysis: Conducted market, trend and colour research alongside competitor analysis to identify emerging design directions and opportunities for brand differentiation. Graphic Direction & Seasonal Artwork: Led graphic direction and created seasonal artworks for menswear and womenswear, executing concepts across garments, trims and accessories, as well as internal presentations and ad-hoc projects. Production & Quality Management: Managed graphic tech packs and print strike-offs with the Product Team to ensure production feasibility, print quality and budget alignment. Marketing Collaboration & Visual Support: Partnered with the Marketing Team and Photographer on fashion lookbook shoots, supporting art direction and editing product imagery to maintain brand standards.
Senior Visual Designer at LifeHikes Asia Limited
May 1, 2022 - May 1, 2024
Cross-Functional Project Collaboration: Managed multiple design projects across global teams, iterating based on feedback and requirements to ensure timely delivery and alignment with project goals. UX/UI Design & Development: Developed concepts, wireframes and prototypes to support redesign and optimisation of in-house mobile apps and website, enhancing user experience and interface performance. Brand Visual Identity & Creative Assets: Created engaging illustrations, icons and graphic assets for digital platforms while maintaining and evolving brand guidelines to ensure consistency across all channels.
Graphic Designer at Master Rates Limited
June 1, 2024 - September 1, 2024
Branding & Creative Design: Conceptualised and delivered visually engaging designs across social media, video, marketing collateral, logos, brand guidelines and supporting graphic assets. Concept Development & Visual Consistency: Produced design concepts and mockups to communicate ideas clearly while ensuring consistency with brand guidelines. Design Innovation & Trend Awareness: Kept up to date with industry trends, best practices, and emerging technologies to continuously enhance creativity and design effectiveness.
Graphic Designer at Tetrosyl Group Limited
November 1, 2024 - November 1, 2025
Graphic Design, Digital Marketing: Created high-impact digital assets across the brand portfolio, including website banners, paid socials, email templates, landing pages, animated GIFs and PMax ads; Maintained brand consistency and guidelines; Collaborated with Digital Marketing to produce performance-focused creative using data-driven insights; Managed high-volume workflows to meet tight deadlines.
Amazon Category Manager at Tetrosyl Group Limited
November 1, 2025 - February 1, 2026
Product Listing Management, Cross-Functional Support, Performance Monitoring: Managed Amazon product listings across automotive and spray paints brands worldwide, ensured technically accurate, SEO-driven titles, bullets and descriptions, and maintained consistent catalogue data to maximise discoverability and conversions. Collaborated with design, photography, videography and the Amazon team to develop best-in-class visuals, A+ content, brand stores and videos; Stayed informed on automotive aftermarket trends to identify opportunities and drive performance improvements.

Education

Higher Diploma in Multimedia Design and Technology at The Hong Kong Polytechnic University
September 1, 2009 - August 31, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Government, Media & Entertainment, Consumer Goods, Education, Retail, Manufacturing