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I am a Digital Marketing Specialist with 7 years of experience in market research, social media, and SEO copywriting. I excel at creating impactful content and optimizing performance through data insights. I’m a fast learner who thrives under pressure and adapts to industry trends, building end-to-end social media strategies that drive growth and engagement across platforms.…

Iffah Eris

Social Media Manager, Copywriter, Content Creator, +4

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I am a Digital Marketing Specialist with 7 years of experience in market research, social media, and SEO copywriting. I excel at creating impactful content and optimizing performance through data insights. I’m a fast learner who thrives under pressure and adapts to industry trends, building end-to-end social media strategies that drive growth and engagement across platforms.…

Available to hire

I am a Digital Marketing Specialist with 7 years of experience in market research, social media, and SEO copywriting. I excel at creating impactful content and optimizing performance through data insights.

I’m a fast learner who thrives under pressure and adapts to industry trends, building end-to-end social media strategies that drive growth and engagement across platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malay

Advanced

Indonesian

Advanced

Work Experience

SMM Manager at Octa

April 1, 2025 - November 16, 2025

Led end-to-end social media marketing for Tam Badan and Ahapay; built presence across Facebook, Instagram, Threads, and Twitter/X; created new pages from zero; drove 539K+ impressions in one month and grew Facebook followers to 3.5K+.

Social Media and Community Specialist (Freelance Contract) at Mask EX

February 1, 2024 - February 1, 2024

Managed social media and community engagement remotely, driving follower growth and engagement; oversaw Telegram and Discord communities; produced market updates, coin analyses, and campaign posts; supported events and campaigns.

Social Media and Community Specialist at Mask EX

February 1, 2024 - February 1, 2024

Managed social media and community engagement remotely, driving 60% follower growth and a 35% boost in engagement within six months; moderated crypto community and produced high-impact content including market updates and campaign posts.

Editor Intern at First Board Sdn Bhd

January 31, 2024 - January 31, 2024

Co-edited and produced high-quality articles across lifestyle, business, travel, and food verticals; optimized content for SEO using Yoast; built websites and landing pages; created backlink strategies and monitored domain authority; collaborated with teams.

Editor Intern at Firstboard Sdn Bhd

January 31, 2024 - January 31, 2024

Co-edited and produced 10 high-quality articles per week across lifestyle, business, travel, and food; optimized for SEO; created web pages and press features; managed on-page editorial tasks and community interactions.

Marketing Copywriter at Das Abdul Global Sdn Bhd

January 31, 2022 - January 31, 2022

Managed Facebook page with 160K followers and a community of 200 agents; produced copy for photos, videos, and campaign posts; supported on-ground marketing events; basic video editing.

SEO Copywriter Intern at Steriffic Agency

August 1, 2021 - August 1, 2021

Produced 10 articles daily (~300 words each) to support SEO content strategies; created websites and landing pages for SEO purposes; edited videos; managed Facebook page and community engagement; supported events and external activities.

SEO Copywriter Intern at Sterific Agency

December 31, 2018 - December 31, 2018

Produced SEO-focused content including web pages and blog posts; gained hands-on SEO tools experience; helped with on-page and off-page optimization.

Marketing Copywriter at Ikon Benua Sdn Bhd

November 30, 2018 - November 30, 2018

Created persuasive copy for various marketing materials; collaborated with the marketing team to brainstorm and plan content; supported PR and campaigns.

Marketing Research Associate (Contract) at Ikon Benua Sdn Bhd

November 30, 2018 - November 30, 2018

Managed Facebook page with a large following and a community group; produced copy for photos, videos, and campaign posts; supported marketing initiatives; oversaw Instagram and Telegram channels; supported events.

Marketing Copywriter at Icon Benua Sdn Bhd

September 1, 2017 - September 1, 2017

Produced content for marketing initiatives; collaborated with marketing team; supported client campaigns.