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I am a Creative Director and Digital Illustrator with a passion for transforming ideas into compelling visuals and developing strong brand identities. With experience in graphic design, storytelling, and brand strategy, I have had the opportunity to work with renowned brands like Nescafé, Carls Jr, and EXA FM. I founded @ilusstro and enjoy creating digital content, character designs, and original products that connect with audiences. I've worked across Mexico, Spain, Canada, and Germany, blending cultural insights into my creative projects. As a professor of digital design, I also enjoy teaching and inspiring others in Adobe Illustrator, Photoshop, and traditional drawing techniques. Whether designing for social media, events, or merchandise, I always aim to deliver impactful and engaging visual storytelling.…I am a Creative Director and Digital Illustrator with a passion for transforming ideas into compelling visuals and developing strong brand identities. With experience in graphic design, storytelling, and brand strategy, I have had the opportunity to work with renowned brands like Nescafé, Carls Jr, and EXA FM. I founded @ilusstro and enjoy creating digital content, character designs, and original products that connect with audiences. I've worked across Mexico, Spain, Canada, and Germany, blending cultural insights into my creative projects. As a professor of digital design, I also enjoy teaching and inspiring others in Adobe Illustrator, Photoshop, and traditional drawing techniques. Whether designing for social media, events, or merchandise, I always aim to deliver impactful and engaging visual storytelling.

Francisco Guerrero Jiménez

Creative Director, Graphic Designer, Social Media Manager

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I am a Creative Director and Digital Illustrator with a passion for transforming ideas into compelling visuals and developing strong brand identities. With experience in graphic design, storytelling, and brand strategy, I have had the opportunity to work with renowned brands like Nescafé, Carls Jr, and EXA FM. I founded @ilusstro and enjoy creating digital content, character designs, and original products that connect with audiences. I've worked across Mexico, Spain, Canada, and Germany, blending cultural insights into my creative projects. As a professor of digital design, I also enjoy teaching and inspiring others in Adobe Illustrator, Photoshop, and traditional drawing techniques. Whether designing for social media, events, or merchandise, I always aim to deliver impactful and engaging visual storytelling.…I am a Creative Director and Digital Illustrator with a passion for transforming ideas into compelling visuals and developing strong brand identities. With experience in graphic design, storytelling, and brand strategy, I have had the opportunity to work with renowned brands like Nescafé, Carls Jr, and EXA FM. I founded @ilusstro and enjoy creating digital content, character designs, and original products that connect with audiences. I've worked across Mexico, Spain, Canada, and Germany, blending cultural insights into my creative projects. As a professor of digital design, I also enjoy teaching and inspiring others in Adobe Illustrator, Photoshop, and traditional drawing techniques. Whether designing for social media, events, or merchandise, I always aim to deliver impactful and engaging visual storytelling.

Available to hire

I am a Creative Director and Digital Illustrator with a passion for transforming ideas into compelling visuals and developing strong brand identities. With experience in graphic design, storytelling, and brand strategy, I have had the opportunity to work with renowned brands like Nescafé, Carls Jr, and EXA FM. I founded @ilusstro and enjoy creating digital content, character designs, and original products that connect with audiences.

I’ve worked across Mexico, Spain, Canada, and Germany, blending cultural insights into my creative projects. As a professor of digital design, I also enjoy teaching and inspiring others in Adobe Illustrator, Photoshop, and traditional drawing techniques. Whether designing for social media, events, or merchandise, I always aim to deliver impactful and engaging visual storytelling.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Graphic Designer at Radio Universal (EXA FM)

June 30, 2025 - July 25, 2025

Created graphic designs and video editing for five radio stations' social media accounts: EXA FM, Stereorey, La Mexicana, La Mejor & Radio Fórmula.

Senior Graphic Designer at Pearl West

April 1, 2025 - Present

Creation of Amazon and social media graphics for different USA brands such as Old School Labs, Benevolent, Pets are Kids & La Pure.

Graphic Designer Internship at Seven Mila

December 31, 2024 - July 25, 2025

Created graphic designs for social media and events such as “Cursa Bombers” with Vueling, “Extreme Barcelona”, and the “Montjuic-Tibidabo” race.

Community Manager and Graphic Designer at The Industrial

December 31, 2021 - July 25, 2025

Social media management, product photography, catalog design, content creation, brand identity manual, and brand creation.

Professor at Universidad Panamericana

January 1, 2021 - Present

Teaching Digital Design (Adobe Illustrator and Photoshop), Design Methodology, and traditional drawing. Designed merchandise to promote the university (t-shirts, sweatshirts, caps, stickers). Created videos for social networks to increase registrations.

Founder at @ilusstro

January 1, 2020 - Present

Illustration and graphic design entrepreneurship. Content creation and social media management of the brand and different clients including digital illustration, character design, concept art, visual storytelling, original product creation (t-shirts, notebooks, stickers), animation, catalog design, product photography, logo design, and custom illustrations. Worked with brands like Nescafé, Carls Jr, Rappi, EXA FM & Buffalo Wild Wings.