Hi! I’m Tia, and I relocated to Finland in 2024, where I’m continuing my growth in both language and design. Alongside professional work, I create educational materials for Finnish language learners to help solve the shortage of engaging practice tools—while sharpening my own skills. I’m a design leader with experience translating brand goals into strong visual narratives across print, motion, and environmental graphics. I enjoy collaborating cross-functionally, mentoring teammates, and refining workflows so projects move smoothly from concept to final production.

Tia Johnston

Hi! I’m Tia, and I relocated to Finland in 2024, where I’m continuing my growth in both language and design. Alongside professional work, I create educational materials for Finnish language learners to help solve the shortage of engaging practice tools—while sharpening my own skills. I’m a design leader with experience translating brand goals into strong visual narratives across print, motion, and environmental graphics. I enjoy collaborating cross-functionally, mentoring teammates, and refining workflows so projects move smoothly from concept to final production.

Available to hire

Hi! I’m Tia, and I relocated to Finland in 2024, where I’m continuing my growth in both language and design. Alongside professional work, I create educational materials for Finnish language learners to help solve the shortage of engaging practice tools—while sharpening my own skills.

I’m a design leader with experience translating brand goals into strong visual narratives across print, motion, and environmental graphics. I enjoy collaborating cross-functionally, mentoring teammates, and refining workflows so projects move smoothly from concept to final production.

See more

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Finnish
Beginner
English
Fluent
English
Advanced

Work Experience

Senior Art Director at TPN (Cricket Wireless)
December 1, 2017 - May 31, 2024
Led the development of visually compelling concepts for national retail brands, with a primary focus on Cricket Wireless across thousands of U.S. retail locations. Translated client objectives into impactful visual narratives spanning print, motion, and environmental graphics. Partnered with vendors, legal teams, photographers, and printers to execute work with precision. Initiated and produced a bi-monthly competitive analysis newsletter that evolved into key client-facing presentation material. Mentored junior designers and helped build a collaborative design culture. Played a pivotal role in Cricket Wireless brand refresh/reset efforts, contributing early concepts that advanced to final selection and implementation. Developed deep expertise in brand identity and guidelines, balancing innovation within strategic boundaries. Became the go-to resource for software adoption and troubleshooting, streamlining team workflows and managing/reorganizing released projects. Served as the primar
Associate Art Director at The Design Group
August 1, 2017 - December 31, 2017
Worked with project and brand managers to meet client goals in a fast-paced, multi-cultural agency environment. Managed multiple client accounts and projects at the same time, delivering a range of creative assets including print advertisements, brochures, billboards, and WordPress-based website designs.
Art Director / Creative Intern at Stone Ward Advertising
June 1, 2017 - August 31, 2017
Supported project and brand managers while adhering to established brand guidelines and legal restrictions. Managed multiple client accounts and projects and produced a wide range of deliverables, including print advertisements, brochures, billboards, and WordPress-based website designs.
Graphic Designer at University of Arkansas - Fort Smith
July 1, 2015 - May 31, 2017
Collaborated with campus agencies and clubs to fulfill graphic and print needs, including posters, social media ads, t-shirts, newsletters, and catalogs. Participated in client pitch meetings and managed multiple projects concurrently, producing a wide variety of deliverables such as print advertisements, brochures, billboards, and environmental graphics.

Education

Bachelors of Science - Graphic Design at University of Arkansas-Fort Smith
January 1, 2011 - May 31, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Professional Services