Conscious Creativity

Art direction and design for the logomark and layout of an article series on the online creative platform It’s Nice That.

The series, Conscious Creativity, explores the challenges and issues within the design industry surrounding themes of ethics, pay, diversity and the future of the industry. The inspiration behind the logomark was the visual language of protest graphics which often have a DIY feel due to the use of spray paint.

Each of the 10 articles features a different illustration by Sophie Douala and a different variation of the colour scheme. They also feature large pull quotes in the style of the title logomark.

Following my direction, this series was the first time It’s Nice That used dark coloured backgrounds within their articles.

Read the article series itsnicethat.com/consciouscreativity #artdirection #artdirector