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Seasoned marketer bringing 8+ years of social media management to the table, from strategy to copy to content. User of styling and storytelling to create a world around a product, then highlighting through photo and video. Capturer of attention and cultivator of connection. Lover of all things creative.…

Ingrid Polzin

Content Creator, Content Producer, Photographer, +5

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Seasoned marketer bringing 8+ years of social media management to the table, from strategy to copy to content. User of styling and storytelling to create a world around a product, then highlighting through photo and video. Capturer of attention and cultivator of connection. Lover of all things creative.…

Available to hire

Seasoned marketer bringing 8+ years of social media management to the table, from strategy to copy to content. User of styling and storytelling to create a world around a product, then highlighting through photo and video. Capturer of attention and cultivator of connection. Lover of all things creative.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Freelance UGC Content Creator at Self-employed

November 1, 2022 - Present

Producing photo and video content optimized for Instagram feed, Reels, TikTok, paid social ads, and more for niches including home, family, lifestyle, beauty, food, automotive, and more. Managing end-to-end content production including copywriting, shooting, and editing.

Associate Manager of Paid Social Media

August 1, 2021 - June 1, 2024

Managed B2B and B2C clients’ paid social media strategies across objectives such as revenue/conversion, lead generation, awareness, and reach. Experience with online retailers, utilities (energy/internet), trading platforms, CG, etc. Strategized and executed complete account restructures for new clients; identified and launched most effective social platforms per client goals (Meta, X, LinkedIn, TikTok, Nextdoor, Instagram, Snapchat). Oversaw strategy development and implementation across partners for $5M+ annual budgets.

Digital Marketing Coordinator at Andersen Windows + Doors

May 1, 2019 - March 1, 2021

Led copywriting and imagery efforts of all social media platforms; analyzed and presented key market insights and trends to inform marketing efforts across print, digital, television, and radio. Managed retention and use of all UGC and identified key accounts for influencer projects, then facilitated communication between influencers and the project team.

Freelance UGC Content Creator at Content by Ingrid (Portfolio)

November 1, 2022 - Present

Producing photo and video content optimized for Instagram feed, Reels, TikTok, paid social ads, and more for niches including home, family, lifestyle, beauty, food, automotive, and other topics. Managing end-to-end content production including copywriting, shooting, and editing.

Global Manager of Paid Social Media at Assemble Global

July 1, 2024 - Present

Managing B2B and B2C clients' paid social media strategies with objectives including revenue/conversion, lead gen, awareness, and reach. Experience with online retailers, utilities (energy/internet), trading platforms, CP G, etc. Strategizing and executing complete account structures for new clients; identifying and launching the most effective social platforms per client goals (Meta, X, LinkedIn, TikTok, YouTube, Instagram, Snapchat). Overseeing strategy development and implementation across partners for $5M+ annual budgets.

UGC Content Creator at Independent / Freelance

November 1, 2022 - Present

Producing photo and video content optimized for Instagram feed, Reels, TikTok, paid social ads, and more for niches including home, family, lifestyle, beauty, food, and automotive. Manage end-to-end content production including copywriting, shooting, and editing.

Global Manager of Paid Social Media at Assemble

July 1, 2024 - Present

Overseeing paid social media strategies for B2B and B2C clients; managing budgets and performance metrics; launching and optimizing platforms (Meta, X, LinkedIn, TikTok, Nextdoor, Instagram, Snapchat) and coordinating partner strategies for $5M+ annual budgets.

Associate Manager of Paid Social Media at Assemble

August 1, 2021 - June 1, 2024

Delivered performance reporting from high-level overviews to in-depth analyses on weekly, monthly, and quarterly cadences; presented insights to clients. Executed ongoing optimizations including budget pacing, brand lift studies, cross‑channel performance, creative performance, audience targeting, and placements.