I’m Karma Maria Hamady, a Lebanese/American graphic designer and creative art director who loves turning brand strategy into clear, memorable visuals. Since 2008, I’ve worked across branding, corporate identity, publications, marketing materials, and illustration for commercial projects as well as children’s books, bringing a mix of design craft and storytelling to every piece. I’ve also supported hospitality and service brands through targeted marketing and social media/ATL advertising, and led art direction on multi-brand projects for clients in retail and F&B. My background includes creative direction for daily media visuals and infographics, and senior design work focused on identity, logo design, and rebranding—always partnering closely with clients, printers, and suppliers to deliver polished results.…

Karma Maria Hamady

I’m Karma Maria Hamady, a Lebanese/American graphic designer and creative art director who loves turning brand strategy into clear, memorable visuals. Since 2008, I’ve worked across branding, corporate identity, publications, marketing materials, and illustration for commercial projects as well as children’s books, bringing a mix of design craft and storytelling to every piece. I’ve also supported hospitality and service brands through targeted marketing and social media/ATL advertising, and led art direction on multi-brand projects for clients in retail and F&B. My background includes creative direction for daily media visuals and infographics, and senior design work focused on identity, logo design, and rebranding—always partnering closely with clients, printers, and suppliers to deliver polished results.…

Available to hire

I’m Karma Maria Hamady, a Lebanese/American graphic designer and creative art director who loves turning brand strategy into clear, memorable visuals. Since 2008, I’ve worked across branding, corporate identity, publications, marketing materials, and illustration for commercial projects as well as children’s books, bringing a mix of design craft and storytelling to every piece.

I’ve also supported hospitality and service brands through targeted marketing and social media/ATL advertising, and led art direction on multi-brand projects for clients in retail and F&B. My background includes creative direction for daily media visuals and infographics, and senior design work focused on identity, logo design, and rebranding—always partnering closely with clients, printers, and suppliers to deliver polished results.

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Language

English
Fluent
Arabic
Fluent
French
Advanced

Work Experience

Creative Art Director at Crossover Holding
January 1, 2017 - January 1, 2020
Art direction and design for multiple projects led by Poly Projects Inc., including retail and F&B brands. Worked on campaigns and brand execution for clients such as Onno Bistro, U.SAVE Rent A Car, and Brick’s Bar, among others.
Creative Art Director at Raseef22
January 1, 2015 - January 1, 2017
Sourced and selected imagery from news agencies and stock resources, and created a visual signature/style system for imagery and infographics used in daily articles and various social channels. Also responsible for developing marketing campaigns for special reports and events.
Senior Graphic Designer at Rana Salam Design
January 1, 2011 - January 1, 2013
Led branding, publications, and logo design with strong focus on teamwork, project organization, and client/print/supplier communication. Projects included rebranding for Bassam Fattouh (regional makeup artist) and building a brand identity and name for Square Meater, a Saudi Arabia-based burger restaurant, including research and naming.
Graphic Designer (part-time) at PenguinCube
January 1, 2009 - January 1, 2009
Supported rebranding of a holding company based in India and created a brand guide to ensure consistent visual identity usage across the organization.
Graphic Designer and Marketing Consultant at Poly Projects
January 1, 2009 - Present
Branding for hospitality and service sector projects including bars, restaurants, and car rental. Creates marketing material for social media and above-the-line advertising, aligning visual identity with campaign and brand goals.
Freelancer (Branding, Design & Illustration)
January 1, 2008 - Present
Freelance work covering branding, corporate identity, publications, marketing material, and commercial illustration. Includes illustration for children’s books, plus supporting materials for marketing and communication needs across different project types.
Graphic Designer at Rana Salam Design
January 1, 2007 - January 1, 2008
Worked on branding, publications, and logo design. Designed the branding and interiors of Ayyame, a Kuwaiti restaurant, coordinating identity and environmental/space-related visual direction.
Design Intern at Rana Salam Design
January 1, 2006 - January 1, 2006
Internship supporting layout and design for Boutique Magazine, a Dubai-based fashion publication, gaining experience with editorial layout and production workflows.

Education

Master of Arts in Communication Design: Illustration (Commendation) at Kingston University
January 1, 2013 - January 1, 2014
BFA in Graphic Design at American University of Beirut
January 1, 2004 - January 1, 2007
International Baccalaureate Diploma at International College
January 1, 2003 - January 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Education, Professional Services