I have hands-on experience with Google Ads, ranging from technical certification to independent campaign management. In my current role as a Junior Digital Marketing Specialist at Couponology.com, I independently launch and oversee Google Ads and Bing Ads campaigns. My involvement is highly data-driven; I actively track and analyze digital performance metrics and traffic data to provide actionable insights that inform our broader marketing strategy. My practical experience is supported by official certifications in Google Ads Search and Google Ads Measurement, as well as a foundational understanding of Google Analytics and Looker Studio for performance reporting.

Ioanna Harmantzi

I have hands-on experience with Google Ads, ranging from technical certification to independent campaign management. In my current role as a Junior Digital Marketing Specialist at Couponology.com, I independently launch and oversee Google Ads and Bing Ads campaigns. My involvement is highly data-driven; I actively track and analyze digital performance metrics and traffic data to provide actionable insights that inform our broader marketing strategy. My practical experience is supported by official certifications in Google Ads Search and Google Ads Measurement, as well as a foundational understanding of Google Analytics and Looker Studio for performance reporting.

Available to hire

I have hands-on experience with Google Ads, ranging from technical certification to independent campaign management. In my current role as a Junior Digital Marketing Specialist at Couponology.com, I independently launch and oversee Google Ads and Bing Ads campaigns. My involvement is highly data-driven; I actively track and analyze digital performance metrics and traffic data to provide actionable insights that inform our broader marketing strategy. My practical experience is supported by official certifications in Google Ads Search and Google Ads Measurement, as well as a foundational understanding of Google Analytics and Looker Studio for performance reporting.

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Language

English
Fluent
Greek, Modern
Fluent
French
Fluent
Italian
Intermediate

Work Experience

Junior Performance Marketing Specialist at Couponology
September 1, 2024 - Present
Launching and overseeing Google Ads, Bing Ads & Meta Advertising campaigns; Tracking & analyzing digital performance metrics, consumer journeys and traffic data; Providing actionable insights and regular reports to inform strategy; Exploring & implementing AI tools to analyze customer data and enhance overall marketing performance
Digital Media Coordinator at Couponology
November 1, 2023 - August 31, 2024
Content creation & scheduling social media posts; Social Media Ads; Ensuring timely uploading & organisation of content & marketing materials; Communication with advertisers & agencies to verify and request marketing collateral
Social Media Manager at GREEN Estate
January 1, 2022 - October 31, 2023
Content Creation; Social Media Ads; Copywriting; Community Management; Email, Viber, SMS Campaigns; Website Analytics Tracking; Reports Preparation
Digital Marketing Intern at GREEN Estate
June 1, 2021 - January 31, 2022
Content Creation; Copywriting; Website Analytics Tracking

Education

Bachelor's degree in English Language & Literature at National & Kapodistrian University of Athens
October 1, 2015 - August 31, 2019
Master's degree in Inclusivity at University of West Attica
January 11, 2022 - February 5, 2026

Qualifications

Google Ads Measurement Certification
January 11, 2030 - February 5, 2026
Google Ads Certification
January 11, 2030 - February 5, 2026
Google Skillshop
January 11, 2030 - February 5, 2026
MOOC: Python Programming for Non-Programmers
January 11, 2030 - February 5, 2026
EFL (English as a Foreign Language) Teacher Assistant, Maraslio Elementary School
March 2, 2020 - June 2, 2020

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Other