I am a product designer with a strong foundation in UX and UI design principles, design thinking, wireframing, prototyping, and visual design. I enjoy conducting user research and usability testing to inform design decisions and deliver seamless digital experiences. I am adept at working with established design systems to ensure consistency and efficiency across products. I’m fluent in English and collaborate effectively with cross-functional teams and stakeholders at all levels. I’m highly proficient in Figma for design creation and developer handoff, and I use FigJam for collaborative brainstorming. I’ve also used PlaybookUX for testing and validation and Jira for task management throughout the design and development lifecycle.…

Ioana Boeriu

I am a product designer with a strong foundation in UX and UI design principles, design thinking, wireframing, prototyping, and visual design. I enjoy conducting user research and usability testing to inform design decisions and deliver seamless digital experiences. I am adept at working with established design systems to ensure consistency and efficiency across products. I’m fluent in English and collaborate effectively with cross-functional teams and stakeholders at all levels. I’m highly proficient in Figma for design creation and developer handoff, and I use FigJam for collaborative brainstorming. I’ve also used PlaybookUX for testing and validation and Jira for task management throughout the design and development lifecycle.…

Available to hire

I am a product designer with a strong foundation in UX and UI design principles, design thinking, wireframing, prototyping, and visual design. I enjoy conducting user research and usability testing to inform design decisions and deliver seamless digital experiences. I am adept at working with established design systems to ensure consistency and efficiency across products.

I’m fluent in English and collaborate effectively with cross-functional teams and stakeholders at all levels. I’m highly proficient in Figma for design creation and developer handoff, and I use FigJam for collaborative brainstorming. I’ve also used PlaybookUX for testing and validation and Jira for task management throughout the design and development lifecycle.

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Skills

Experience Level

Figma
Expert
UI
Expert
Product Design
Expert
Jira
Expert

Language

English
Fluent
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Product Designer at 8x8, Remote
December 1, 2024 - Present
Led the 8-week mobile chat enhancement initiative, researching competitive patterns across major platforms, designing five core collaboration features (pinning conversations, message reactions, pinning messages, threading, saved messages), and coordinating with desktop designers and engineering to deliver and establish feature parity with market-leading messaging platforms. Designing the new “Compose with AI” feature, enhancing productivity and communication by integrating generative AI capabilities into the UC experience. Leading the mobile app rebranding initiative, ensuring visual consistency, brand alignment, and a refreshed, modern user experience across platforms. Updating and maintaining components in the iOS and Android design libraries, contributing to scalable and cohesive mobile design systems.
Associate Product Designer at 8x8
October 1, 2023 - December 1, 2024
Ongoing contributions to the mobile experience for 8x8 Engage, a mobile-first workspace that enables frontline, field, and back-office teams to access contact-center-grade customer experience tools, gain visibility into the customer journey, and collaborate more effectively to deliver faster and more consistent customer interactions. Redesigned the initial experience to enhance first-time user engagement. Designed the Pause/Resume feature to improve call-handling flexibility for agents. Worked on the Call Transfer experience, streamlining interactions for contact center agents during live calls.
Product Designer Intern at 8 X8, Cluj-Napoca
August 1, 2023 - October 1, 2023
Redesigned the Admin Console – Admin Console Settings experience, significantly improving efficiency and usability for administrators managing agent configurations and settings. Collaborated with the Design System team to write and refine documentation for the Design System, ensuring clarity, consistency, and ease of adoption across teams. Completed 64 out of 100 challenges in the 100 Days UI Challenge, strengthening visual design, interaction design, and creative problem-solving through daily practice.
Product Designer at 8x8
December 1, 2024 - Present
Led the 8-week mobile chat enhancement initiative, researching competitive patterns across major platforms, designing five core collaboration features (pinning conversations, message reactions, pinning messages, threading, saved messages), and coordinating with desktop designers and engineering to deliver feature parity with market-leading messaging platforms. Designed the new "Compose with AI" feature, enabling generative AI capabilities to boost productivity. Led the mobile app rebranding initiative to ensure visual consistency, brand alignment, and a refreshed, modern user experience across platforms. Updated and maintained components in the iOS and Android design libraries, contributing to scalable mobile design systems.
Product Designer Intern at 8x8
August 1, 2023 - October 1, 2023
Redesigned the Admin-Level Settings experience in Admin Console, significantly improving efficiency and usability for administrators. Collaborated with the Design System team to write and refine documentation for the Design System, ensuring clarity and ease of adoption. Completed 64 out of 100 challenges in the 100 Days UI Challenge, strengthening visual design, interaction design, and creative problem-solving through daily practice.

Education

Bachelor’s Degree in Law at Universitatea Transilvania
October 1, 2019 - July 1, 2023
Natural Sciences specialization at Colegiul de Stiinte “Grigore Antipa”
September 1, 2015 - July 1, 2019
Google UX Design Certificate at Google
January 11, 2030 - February 8, 2026
Figma Pro Flows – by RadNolan at RadNolan
January 11, 2030 - February 8, 2026
Mobile UX Design: The Beginner's Guide at Interaction Design Foundation
January 11, 2030 - February 8, 2026
Bachelor’s Degree in Law at Universitatea Transilvania
October 1, 2019 - July 1, 2023
Natural Sciences specialization at Colegiul de Stiinte “Grigore Antipa”
September 1, 2015 - July 1, 2019

Qualifications

Google UX Design Certificate
January 11, 2023 - June 8, 2023
Figma Pro Flows – by RadNolan
January 11, 2030 - February 8, 2026
Interaction Design Foundation - Mobile UX Design: The Beginner's Guide
January 11, 2030 - February 8, 2026
Google UX Design Certificate
January 11, 2030 - February 8, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services
    paper AI-Powered Meal Logging & Personalized Nutrition Flow

    A core nutrition & fitness app flow designed to make meal tracking fast, intuitive, and personalized. The concept focuses on effortless meal logging through photo scan, barcode, text, or voice input, combined with editable ingredients, clear macro feedback, and a daily nutrition dashboard. AI is leveraged to reduce friction, learn user habits over time, and deliver contextual health insights and personalized recommendations, laying the foundation for long-term engagement and smarter nutrition guidance.