Hi there! I'm Izabel Pasquale, a creative storyteller with a BA in English and a cinema minor, blending sharp writing with dynamic video production. Over the past several years I've built a track record of crafting compelling digital content for ESPN, brands, and university athletics, driving engagement and growing audiences across social platforms and streaming apps. I'm passionate about turning ideas into polished multimedia experiences—from scripting and headlines to video editing and branding strategies. When I'm not producing videos, I enjoy exploring how storytelling and design intersect to help brands connect with audiences in meaningful ways.

Izabel Pasquale

Hi there! I'm Izabel Pasquale, a creative storyteller with a BA in English and a cinema minor, blending sharp writing with dynamic video production. Over the past several years I've built a track record of crafting compelling digital content for ESPN, brands, and university athletics, driving engagement and growing audiences across social platforms and streaming apps. I'm passionate about turning ideas into polished multimedia experiences—from scripting and headlines to video editing and branding strategies. When I'm not producing videos, I enjoy exploring how storytelling and design intersect to help brands connect with audiences in meaningful ways.

Available to hire

Hi there! I’m Izabel Pasquale, a creative storyteller with a BA in English and a cinema minor, blending sharp writing with dynamic video production. Over the past several years I’ve built a track record of crafting compelling digital content for ESPN, brands, and university athletics, driving engagement and growing audiences across social platforms and streaming apps.
I’m passionate about turning ideas into polished multimedia experiences—from scripting and headlines to video editing and branding strategies. When I’m not producing videos, I enjoy exploring how storytelling and design intersect to help brands connect with audiences in meaningful ways.

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Language

English
Fluent

Work Experience

Digital Marketing and Sales Specialist at Logowise, LLC
August 1, 2025 - Present
Developed and executed digital marketing campaigns across social media channels to increase brand visibility; consulted with businesses on branding solutions, promotional products and digital strategies to drive new sales opportunities; maintained client relationships by analyzing campaign performance and consumer engagement to optimize marketing strategies and support growth.
Digital Video Content Associate at ESPN
September 1, 2022 - January 31, 2025
Created hundreds of videos a week involving studio shows and sporting events to generate thousands of views on the ESPN App and ESPN.com; wrote headlines and captions for each video produced to be used on both the website and the app; produced enhanced video edits for special events that included NBA All-Star weekend, the WCWS, the CFP, MLB Free Agency and the WNBA playoffs which combined generated hundreds of thousands of views.
ESPN Next Production Assistant at ESPN
May 1, 2021 - September 30, 2022
Created content for SportsCenter at night, SportsCenter with SVP, Studio Wraps, SCAM, CFB Playoff, etc., in a timely and efficient manner using ENPS, Quantel, and Media Search; promoted to one of three Graphics Producers through CFB and CBB season in Studio Wraps; worked on show-staffs including SC 6 p.m., SportsCenter at Night, CFB Top 25 and ACCN.
YouTube Media Coordinator at Veritone
August 1, 2020 - May 31, 2021
Created plans for clients such as AcornTV, Brooklinen and Gabi Insurance based on rate of influencer and demographics desired for requested budget of plan; worked with buying team to conduct outreach and update new YouTube Influencer opportunities.
ESPN+ Intern, Production Assistant at ESPN
January 1, 2020 - March 31, 2020
Worked exclusively with ESPN+ Project Managers to market and promote ESPN creative content, as well as gather footage to be sent to production companies that work on ESPN+ shows; shadowed a wide-range of departments to be more well-rounded in knowledge about the company as a whole; assisted with the studio production team using ENPS, Quantel, and Media Search to build footage for ESPN live shows including the 6 p.m. SportsCenter, First Take, and SportsCenter at night.
Communications Intern at Binghamton University Athletics
August 1, 2018 - December 31, 2019
Created digital content for the Athletic Department for University events including the Athletics Hall of Fame and preseason videos using ADOBE Premiere Pro to increase interest and attendance in spectators; designed promotional videos for broadcast on the athletics’ website, YouTube, and social media accounts to generate University Athletics’ exposure that gained thousands of views; managed multiple social media accounts including Binghamton Baseball using PhotoShop and ADOBE Creative Cloud.
Digital Broadcast Intern at ESPN3
October 1, 2016 - December 31, 2019
Led a team of nine to execute a professional broadcast for both men’s and women’s Division I basketball games, lacrosse, baseball, softball, soccer and volleyball games, and wrestling tournaments; Directed and produced games using a ROSS switcher, worked high-quality camera, used XPression software to build graphics and commercials prior to the broadcast, worked replay using AVID equipment, and used Excel to input general information about each team in the contest; Was a play-by-play commentator for softball and baseball games as well as a sideline reporter for both men’s and women’s basketball games.
News/Sports Intern at NBC2/ABC7
June 1, 2019 - July 31, 2019
Shadowed news reporters, sports reporters and producers to gain valuable knowledge of a top-tier station; Pitched story ideas in the daily morning meetings, as well as recorded stand-ups and practiced interviewing skills.
Social Media Intern at Binghamton Devils AHL
December 1, 2018 - January 31, 2019
Managed aspects of the social media campaign to increase online presence, including posts on Instagram and Snapchat; Developed and executed successful cross-platform social media growth strategies to increase community engagement.
Sports Intern at WBNG
May 1, 2017 - August 31, 2018
Used AVID and EDIUS software to shoot, write, edit, and front sports stories for various high school athletics, NASCAR, Baseball Hall of Fame Ceremony, Senior PGA Tour, Double-A Baseball, and AHL; Interviewed athletes and coaches in the area, traveled to cities in New York as far as two hours away to collect content, and attended media days for teams to provide video packages for on-air reporters.
Marketing Intern at Binghamton University Athletics
May 1, 2017 - August 31, 2018
Collaborated in a team of fourteen interns to develop strategic marketing plans for student and community promotions for athletics events; Provided customer service during athletic events by assisting people with in-game promotions; Created scenarios for student and community involvement such as giveaways, enter-to-wins and marketing events.

Education

Bachelor of Arts at Binghamton University, Harpur College of Arts & Sciences
January 11, 2030 - December 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services