Skills
Experience Level
Work Experience
Digital Marketing / Google Ads Specialist at Carpe Diem
January 1, 2024 - March 1, 2026Led Google Ads campaigns (Search, Display, Performance Max, Shopping), set up Conversion Tracking, GTM and GA4. Executed lead and sales generation strategies; collaborated on optimizing campaigns and reporting.
Google Ads & SMM Specialist
May 1, 2023 - January 1, 2024Responsible for ads testing and monitoring; creating ad creatives; managing social media pages and Meta & Google Ads; keyword research for SEO; writing Meta titles and descriptions.
Google Ads & Social Media Marketing (Intern) at BizzNext Door
May 1, 2023 - January 31, 2024Responsible for ads testing, monitoring, creating ad creatives, managing social media pages on Meta & Google Ads; performed keyword research for SEO and crafted Meta titles/descriptions.
Social Media Marketer at IZ Solutions
August 1, 2021 - April 1, 2023Experience in backlinks, on-page SEO, website/blog updates using Yoast; readability improvements; setting SEO scores; keyword research; backlink strategies (Web 2.0, forum posting, blog posts).
SEO Specialist at IZ Solutions
August 1, 2021 - April 1, 2023Experienced in backlink building, on-page SEO, blog updates using Yoast; improving readability and SEO scores; building backlinks (Web 2.0, forum, blog posts).
Education
MSC (CS) at IUB, Bahawalpur
October 1, 2016 - August 1, 2018BSC (CS) at Islamia University Bahawalpur
October 1, 2014 - September 1, 2016ICS at Govt. Degree College Hasilpur
September 1, 2012 - August 1, 2014Matriculation at Govt Girls Model High School Hasilpur
October 1, 2010 - August 1, 2012MSc (CS) at Islamia University, Bahawalpur
October 1, 2016 - August 1, 2018BSc (CS) at Islamia University, Bahawalpur
October 1, 2014 - September 1, 2016ICS at Govt. Degree College Hasilpur
September 1, 2012 - August 1, 2014Matriculation at Govt Girls Model High School Hasilpur
October 1, 2010 - August 1, 2012Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services
Skills
Experience Level
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