Journeywise is consumer health, fitness, and personal development "day away". Event options for those who want to gain personal experiences with others of similar mind.
Core to the brand's identity is the idea that life is a journey where exploration, communing with nature and perpetual growth walk hand in hand.
As such the visual identity was a modern evolution inspired by the Fibonnaci spiral—Spirals, signifying growth from the core and the Fibonnaci proportions often being found in nature.
Scope of work included logo design, app icon, stationary, social media logos and page designs as well as email invite artwork, wallpapers for the iphone and of course the brand guideline document.…Journeywise is consumer health, fitness, and personal development "day away". Event options for those who want to gain personal experiences with others of similar mind.
Core to the brand's identity is the idea that life is a journey where exploration, communing with nature and perpetual growth walk hand in hand.
As such the visual identity was a modern evolution inspired by the Fibonnaci spiral—Spirals, signifying growth from the core and the Fibonnaci proportions often being found in nature.
Scope of work included logo design, app icon, stationary, social media logos and page designs as well as email invite artwork, wallpapers for the iphone and of course the brand guideline document.WW…