Available to hire
Hello! I’m Irena Stankovic, a strategic and creative Web & UI Designer with over 6 years of experience crafting responsive WordPress sites, landing pages, ad banners, eBooks, and digital brand assets. I excel at turning complex requirements into intuitive user experiences, maintaining brand consistency, and optimizing conversions. I work well with cross-functional teams, thrive in remote setups, and enjoy mentoring others to improve design processes.
I’ve led design and development efforts for publishers and digital agencies, from wireframes to live sites, always focusing on accessibility and performance. I love learning new tools and approaches to deliver polished, scalable solutions.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Advanced
Serbian
Fluent
Work Experience
Freelance Web & UI Designer
December 1, 2022 - PresentDesigned and developed WordPress websites from wireframes to fully functional builds using Divi and Elementor; Created responsive landing pages and homepages optimized for user flow and lead conversion; Delivered ad banners for digital campaigns (Facebook, Google) and promotional eBooks tailored to niche audiences; Designed brand assets including logos, social media graphics, business cards, and presentations; Consulted with clients, providing website training and ongoing support; Ensured design consistency, accessibility, and alignment with client goals across all assets.
Web & Graphic Designer at Linum Internet Solutions
December 1, 2022 - September 29, 2025Designed and implemented responsive websites using WordPress Divi and Elementor; Produced social media banners, landing pages, digital invitations, and visual assets for client campaigns; Led website migrations and provided client support on technical issues; Created print collateral including roll-up banners, invitations, and promo visuals; Collaborated with development and project teams to meet deadlines and maintain brand consistency.
Digital Design Lead at KLETT Publishing House
December 1, 2021 - September 29, 2025Led the design and development of interactive digital textbooks, combining illustrations, text, and CSS-based interactivity; Trained and mentored new designers by creating clear documentation and guidelines for working in specialized educational software; Collaborated with the Project Manager to implement standardized design elements, including icon systems, font sizes, and UI consistency across all textbooks; Served as the main liaison between the design team and the development team to ensure technical feasibility and seamless user experience; Organized the production of textbook presentations and screen recordings to demonstrate functionality to educators and stakeholders; Collected user feedback and implemented design improvements based on real usage data, significantly enhancing textbook usability and technical accuracy; Contributed to process optimization by defining workflows and operational standards that improved team efficiency and output consistency.
Freelance Web & UI Designer at Self-employed
December 1, 2022 - PresentDesigned and developed WordPress websites from wireframes to fully functional builds using Divi and Elementor; Created responsive landing pages and homepages optimized for user flow and lead conversion; Delivered ad banners for digital campaigns (Facebook, Google) and promotional eBooks tailored to niche audiences; Designed brand assets including logos, social media graphics, business cards, and presentations; Consulted with clients, providing website training and ongoing support; Ensured design consistency, accessibility, and alignment with client goals across all assets.
Web & Graphic Designer at Linum Internet Solutions
December 1, 2022 - October 10, 2025Designed and implemented responsive websites using WordPress Divi and Elementor; Produced social media banners, landing pages, digital invitations, and visual assets for client campaigns; Led website migrations and provided client support on technical issues; Created print collateral including roll-up banners, invitations, and promo visuals; Collaborated with development and project teams to meet deadlines and maintain brand consistency.
Digital Design Lead at KLETT Publishing House
December 1, 2021 - October 10, 2025Led the design and development of interactive digital textbooks, combining illustrations, text, and CSS-based interactivity; Trained and mentored new designers by creating clear documentation and guidelines for working in specialized educational software; Collaborated with the Project Manager to implement standardized design elements, including icon systems, font sizes, and UI consistency across all textbooks; Served as the main liaison between the design team and the development team to ensure technical feasibility and seamless user experience; Organized the production of textbook presentations and screen recordings; Collected user feedback and implemented design improvements based on usage data; Contributed to process optimization by defining workflows and standards.
Education
Bachelor at Belgrade Polytechnic
January 11, 2030 - January 1, 2010PHP Development at ITAcademy Beograd
January 11, 2030 - January 1, 2014Web Design at ITAcademy Beograd
January 11, 2030 - January 1, 2016Bachelor Industrial Product Designer at Belgrade Polytehnics
January 11, 2030 - January 1, 2010PHP Development at ITAcademy Beograd
January 11, 2030 - January 1, 2014Web Design at ITAcademy Beograd
January 11, 2030 - January 1, 2016Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Education, Professional Services
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