Irene Lim

Available to hire

With over 20 years of experience as a Senior Digital Art Director, I have developed a strong ability to create engaging digital campaigns for major brands.

About

With over 20 years of experience as a Senior Digital Art Director, I have developed a strong ability to create engaging digital campaigns for major brands. My passion lies in collaborating with teams to effectively communicate the client’s message and meet deadlines. I pride myself on leading creative projects while ensuring cohesive design and usability.

  • 26 years' experience
  • Joined October 2025

Industry experience

  • Financial Services
  • Media & Entertainment
  • Consumer Goods
  • Computers & Electronics
  • Government
  • Healthcare
  • Education
  • Non-Profit Organization
  • Professional Services
  • Travel & Hospitality
  • Telecommunications
  • Transportation & Logistics

Work experience· 13 roles

Co-founder · Superlife CoJan 2014 – Jan 2016 · 2 yrs 1 mo

Built the brand design language and developed visual content in line with marketing strategies for consumer education and product growth. Developed marketing and search strategies to increase traffic and conversions on various platforms.

Start-up Co-founder · Superlife CoJan 2014 – Jan 2016 · 2 yrs 1 mo

Built the brand design language and developed visual content in line with the marketing strategies for consumer education and market growth.

Financial Advisor · NTUC IncomeJan 2013 – Oct 2025 · 12 yrs 10 mos

Communicated technical and complicated financial concepts in layman terms to clients. Developed financial plans based on individual client needs and goals.

Co-founder · Score CampusJan 2012 – Jan 2014 · 2 yrs 1 mo
Start-up Co-founder · Score CampusJan 2012 – Jan 2014 · 2 yrs 1 mo
Senior Art Director (freelance) · Wunderman Thompson, Leo Burnett, Publicis, Edelman, Tribal DDB, Clarins, VMLY&R, Ogilvy & Mather, Saatchi & Saatchi, Dentus X, Facebook, MRM, InForm Asia, Deloitte Digital, KPMG, 3M, MediaMonksJan 2011 – Present · 15 yrs 11 mos
Financial Advisor · NTUC IncomeJan 2011 – Jan 2013 · 2 yrs 1 mo
Senior Art Director · Wunderman ThompsonJan 2011 – Present · 15 yrs 11 mos

Education

Diploma in Visual Communication · Temasek Polytechnic2000 – 2002
Diploma in Visual Communication · Tamesek Polytechnic2030 – 2026
Diploma in Visual Communication · Temasek Polytechnic2030 – 2026

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