Professional storyteller and amateur cinematographer. If I’m not crafting high-conversion copy, I’m probably arguing why your favorite movie is technically a remake. I read books so I can pretend I’m smarter than I actually am. Looking for a client who’s the Pam to my Jim, or at least someone who understands that "we were on a break" is a valid excuse for a late-night coffee run.

Irina Serbulea

Professional storyteller and amateur cinematographer. If I’m not crafting high-conversion copy, I’m probably arguing why your favorite movie is technically a remake. I read books so I can pretend I’m smarter than I actually am. Looking for a client who’s the Pam to my Jim, or at least someone who understands that "we were on a break" is a valid excuse for a late-night coffee run.

Available to hire

Professional storyteller and amateur cinematographer. If I’m not crafting high-conversion copy, I’m probably arguing why your favorite movie is technically a remake. I read books so I can pretend I’m smarter than I actually am.

Looking for a client who’s the Pam to my Jim, or at least someone who understands that “we were on a break” is a valid excuse for a late-night coffee run.

See more

Language

English
Advanced
Romanian, Moldavian, Moldovan
Advanced
Spanish; Castilian
Beginner

Work Experience

Copywriter at WOPA Advertising
June 1, 2024 - Present
Responsible for crafting marketing copy across campaigns, editing materials, and collaborating with designers to deliver engaging content.
Copywriter at Broad Digital & More
March 1, 2023 - June 1, 2024
Developed persuasive copy for digital campaigns and social media, collaborating with design and strategy teams.
Copywriter at Broads Digital & More
March 1, 2023 - June 1, 2024
Created copy for digital campaigns, social media, and websites; contributed to content strategy.
Research Analyst at Exiger LLC
February 1, 2022 - March 1, 2023
Conducted research and analysis for risk and compliance projects; produced client-ready reports.
Copywriter at Kubis Interactive
October 1, 2021 - February 1, 2022
Developed copy for interactive campaigns; supported content creation for digital channels.
Copywriter at Heist Industries
March 1, 2021 - October 1, 2021
Produced engaging copy for campaigns; collaborated with marketing teams on brand voice.
Copywriter & Social Media Specialist at Next Advertising
April 1, 2019 - March 1, 2021
Wrote creative copy and managed social media content; supported content strategy and execution.
Custodian at MARe - Museum of Recent Art
November 1, 2018 - April 1, 2019
Handled front-of-house duties; assisted exhibition setup and visitor services.
Intern at Brand suit Agency
January 1, 2016 - January 1, 2017
Copywriting & content writing internship.
Intern – Copywriting & Content Writing at Brand Suit Agency
January 1, 2016 - December 31, 2017
Copywriting and content writing internship; assisted in client campaigns and brand assets.

Education

Master Degree in Audio Video at University of Communications and Public Relations
January 1, 2021 - January 1, 2022
Advertising at University of Communications and Public Relations, Bucharest
January 1, 2016 - January 1, 2020
Master's Degree in Audio-Video at University of Communications and Public Relations
January 1, 2021 - January 1, 2022
Bachelor's Degree in Advertising at University of Communications and Public Relations
January 1, 2016 - January 1, 2020
Master Degree in Audio Video at University of Communications and Public Relations
January 1, 2021 - January 1, 2022
Advertising at University of Communications and Public Relations, Bucharest
January 1, 2016 - January 1, 2017
Master's Degree in Audio-Video at University of Communications and Public Relations
January 1, 2021 - December 31, 2022
Bachelor's Degree in Advertising at University of Communications and Public Relations
January 1, 2016 - December 31, 2020

Qualifications

Effie Award
January 11, 2030 - January 26, 2026
OSCAR – Thank Yourself Later (portfolio project)
January 11, 2030 - January 26, 2026
Effie Award
January 11, 2030 - January 26, 2026
OSKAR
January 11, 2030 - January 26, 2026
Effie Award
November 30, 0002 - January 27, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Software & Internet
    Tymbark Fizzy
    Innovative digital communication for Tymbark copywriter
    The Legendary Taste
    Communiation campaign
    Lil Lidl
    Big Idea at a Romanian Music Festival copywriter creative
    Special Project
    Out of the box big idea copywriting illustrator branding
    Paradise in Every Bottle
    Special Summer Activation for Corona
    Slow Down With Corona
    In a world that never stops, Corona invites people to slow down with the rhytm of nature.
    Povestea cafelei care a văzut tot
    For the 10th anniversay, 5to go launched a limited edition zine-book filled with stories about coffee lovers over a decade.