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I’m a Brazilian-Italian Social Media Manager and Art Director with around five years of experience shaping visual narratives and growing brand presence across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. I combine my content management strengths with strong graphic design expertise (8 years), so every post, campaign, and asset supports a clear, consistent story across platforms. I’ve managed multiple projects at once under tight deadlines—building content calendars, paid campaigns, thumbnails, and ad creatives, and also creating/optimizing website content for better engagement.…I’m a Brazilian-Italian Social Media Manager and Art Director with around five years of experience shaping visual narratives and growing brand presence across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. I combine my content management strengths with strong graphic design expertise (8 years), so every post, campaign, and asset supports a clear, consistent story across platforms. I’ve managed multiple projects at once under tight deadlines—building content calendars, paid campaigns, thumbnails, and ad creatives, and also creating/optimizing website content for better engagement.

Isabella Lion

Social Media Manager, Art Director, Graphic Designer, +3

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I’m a Brazilian-Italian Social Media Manager and Art Director with around five years of experience shaping visual narratives and growing brand presence across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. I combine my content management strengths with strong graphic design expertise (8 years), so every post, campaign, and asset supports a clear, consistent story across platforms. I’ve managed multiple projects at once under tight deadlines—building content calendars, paid campaigns, thumbnails, and ad creatives, and also creating/optimizing website content for better engagement.…I’m a Brazilian-Italian Social Media Manager and Art Director with around five years of experience shaping visual narratives and growing brand presence across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. I combine my content management strengths with strong graphic design expertise (8 years), so every post, campaign, and asset supports a clear, consistent story across platforms. I’ve managed multiple projects at once under tight deadlines—building content calendars, paid campaigns, thumbnails, and ad creatives, and also creating/optimizing website content for better engagement.

Available to hire

I’m a Brazilian-Italian Social Media Manager and Art Director with around five years of experience shaping visual narratives and growing brand presence across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. I combine my content management strengths with strong graphic design expertise (8 years), so every post, campaign, and asset supports a clear, consistent story across platforms.

I’ve managed multiple projects at once under tight deadlines—building content calendars, paid campaigns, thumbnails, and ad creatives, and also creating/optimizing website content for better engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

French

Intermediate

Korean

Intermediate

Dutch

Beginner

Work Experience

Graphic Designer & Art Director at 360 Technology

November 1, 2023 - March 31, 2024

Created communication materials for offline and online channels, working closely with the motion designer. Produced design concepts across digital, print, packaging and e-commerce (website and Amazon store), maintaining brand consistency across products. Prepared and optimized files for both digital launches and print production with senior creative direction.

Graphic Designer & Art Director at CALL WINSTON

June 1, 2022 - December 31, 2022

Created and managed brand design projects including packaging, web and editorial work, and ads for print and web. Developed online campaigns with the Creative Director such as ad banners, limited-edition packaging in multiple formats, and social media posts. Managed multiple projects simultaneously, prioritizing effectively to meet tight deadlines with accuracy and attention to detail; proactively anticipated and solved issues.

Online Lettering Teacher at Skillshare

July 1, 2019 - July 31, 2019

Developed, introduced and promoted an online lettering course focused on crafting lettering postcards from sketch to vector and final artwork. Received a “Staff Pick” badge for course quality, demonstrating strong teaching and communication that helped learners acquire practical lettering skills.

Social Media Manager & Art Director at Isabella Lion Studio

January 1, 2016 - Present

Social media designer and manager across Instagram, TikTok, LinkedIn and additional web platforms (Squarespace and WordPress). Builds social presence, creates and manages paid campaigns, and designs thumbnails, social and ad banners while maintaining visual consistency. Develops content calendars and visual strategies for product launches and creative projects, and manages scheduling for newsletters, YouTube, LinkedIn, Instagram and TikTok. Produces and edits videos in multiple formats tailored to platform behavior. Experienced art direction across mockups, brand assets, multimedia projects for online and offline campaigns, including animated videos, editorial and packaging design for B2B and B2C contexts, plus product licensing and brand identity supervision.

Project Manager & Content Specialist at ICONIC Network

October 1, 2015 - December 31, 2018

Managed content creation, revision and scheduling across WordPress, Instagram (10,000+ followers), Facebook and YouTube. Collaborated on project planning and execution using digital marketing strategies to strengthen the network’s online presence. Assisted with film production and post-production direction and led a remote team weekly to ensure timely task completion and coordination of administrative duties. Applied graphic design and lettering expertise to improve visual content.