Commerce and operations professional with 10+ years’ experience across fast-paced DTC and online businesses, including fashion, jewellery and consumer products. Strong background spanning eCommerce operations, customer experience, fulfilment, digital merchandising and marketing, progressing into senior eCommerce leadership.
Experienced in end-to-end online business performance—from web and marketplace operations to customer service, returns, CRM/lifecycle marketing, product launches and cross-functional team leadership. Comfortable stepping into fast-moving environments, solving operational gaps, improving processes and building practical systems that improve day-to-day efficiency and customer experience.
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