Available to hire
I’m Isabelle Ortiz, a Marketing Strategist and Project Coordinator with a proven track record in branding, digital content, and campaign execution. Since 2023 I’ve built a versatile skill set across branding, digital content creation, and cross-functional campaign delivery, helping brands communicate clearly and drive growth with measurable results.
I excel at drafting briefs, coordinating creative teams, and ensuring deliverables are on-brand and high quality. I enjoy turning data into action with Power BI dashboards and automating messaging workflows. I’m known for strategic planning, strong workflow organization, and clear communication, consistently aligning multiple projects and delivering tangible outcomes.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Portuguese
Fluent
English
Advanced
Work Experience
Copywriter at Retornar
May 1, 2025 - PresentReceive and interpret briefs, assigning designers and copywriters. Review and refine delivered materials for clarity and impact. Maintain client updates and structure communication. Generate sales access links. Send automated communications through Devzap p. Read Power BI dashboards to track sales and performance.
Marketing Director & Owner at Focus Company
May 31, 2025 - October 1, 2025Led internal teams for content, design, and video production. Built processes to optimize delivery and communication. Developed strategic branding and content plans. Supervised schedules and campaign alignment with project goals. Managed marketing initiatives, ensuring alignment with brand strategy.
Marketing Coordinator & Videographer at JK Academy
January 31, 2025 - October 1, 2025Produced, filmed, and edited digital content. Structured editorial calendars and launch planning. Conducted performance tracking and improvements.
Marketing Director & Partner at Coreo Agency
January 31, 2025 - October 1, 2025Designed and executed marketing initiatives to strengthen brand positioning. Managed social media presence, driving audience growth and engagement. Led a creative team, assigning tasks and overseeing project timelines. Structured the marketing department, creating processes to improve efficiency. Reviewed deliverables to ensure alignment with brand strategy.
Videographer & Social Media Manager at Agency One Four
June 30, 2024 - October 1, 2025Created content plans aligned with brand positioning for consistency and growth. Filmed, edited, and directed videos to strengthen brand identity. Supported social media presence with engaging visual storytelling.
Marketing Coordinator at VORTIZ Social Media
December 31, 2023 - October 1, 2025Planned and executed content strategies for multiple brands. Managed editorial calendars and project deliverables. Analyzed campaign performance and optimized strategies. Scripted, filmed, and edited videos to drive engagement and visual impact. Strengthened social media presence by improving brand authority and audience growth.
Social Media Manager at Vital Dentistry Clinic
September 30, 2020 - October 1, 2025Developed a clear and humanized brand voice aligned with clinic values. Planned, produced, and edited videos and visual content to build trust with patients. Created and managed social media strategy, improving reach and engagement.
Copywriter at Retornar
May 1, 2025 - PresentReceive and interpret briefs, assign designers and copywriters; review and refine delivered materials for clarity and impact; maintain client updates and structured communication; generate sales access links; send automated communications through Devzap; read Power BI dashboards to track sales and performance.
Marketing Director & Owner at Focus Company
May 31, 2025 - October 1, 2025Led internal teams for content, design, and video production; built processes to optimize delivery and communication; developed strategic branding and content plans; supervised schedules and campaign alignment with project goals; reviewed deliverables to ensure alignment with brand strategy.
Marketing Coordinator & Videographer at JK Academy
January 31, 2025 - October 1, 2025Produced, filmed, and edited digital content; structured editorial calendars and launch planning; conducted performance tracking and improvements.
Marketing Director & Partner at Coreo Agency
January 31, 2025 - October 1, 2025Designed and executed marketing initiatives to strengthen brand positioning; managed social media presence, driving audience growth and engagement; led a creative team, assigning tasks and overseeing project timelines; structured the marketing department and processes to improve efficiency; reviewed deliverables for brand alignment.
Videographer & Social Media Manager at Agency One Four
June 30, 2024 - October 1, 2025Created content plans aligned with brand positioning for consistency and growth; filmed, edited, and directed videos to strengthen brand identity; supported social media presence with engaging visual storytelling.
Marketing Coordinator at VORTIZ Social Media
December 31, 2023 - October 1, 2025 Planned and executed content strategies for multiple brands; managed editorial calendars and project deliverables; analyzed campaign performance and optimized strategies; scripted, filmed, and edited videos to drive engagement and visual impact; strengthened social media presence by improving brand authority and audience growth.
Social Media Manager at Vital Dentistry Clinic
September 30, 2020 - October 1, 2025Developed a clear and humanized brand voice aligned with clinic values; planned, produced, and edited videos and visual content to build trust with patients; created and managed social media strategy.
Copywriter at Retornar
May 1, 2025 - PresentReceive and interpret briefs, assign designers and copywriters. Review and refine delivered materials for clarity and impact. Maintain client updates and structured communication. Generate sales access links. Send automated communications through Devzap. Read Power BI dashboards to track sales and performance.
Marketing Director & Owner at Focus Company
May 31, 2025 - October 1, 2025Led internal teams for content, design, and video production. Built processes to optimize delivery and communication. Developed strategic branding and content plans. Supervised schedules and campaign alignment with project goals.
Marketing Coordinator & Videographer at JK Academy
January 31, 2025 - October 1, 2025Produced, filmed, and edited digital content. Structured editorial calendars and launch planning. Conducted performance tracking and improvements.
Marketing Director & Partner at Coreo Agency
January 31, 2025 - October 1, 2025Designed and executed marketing initiatives to strengthen brand positioning. Managed social media presence, driving audience growth and engagement. Led a creative team, assigning tasks and overseeing project timelines. Structured the marketing department, creating processes to improve efficiency. Reviewed deliverables to ensure alignment with brand strategy.
Videographer & Social Media Manager at Agency One Four
June 30, 2024 - October 1, 2025Created content plans aligned with brand positioning for consistency and growth. Filmed, edited, and directed videos to strengthen brand identity. Supported social media presence with engaging visual storytelling.
Marketing Coordinator at VORTIZ Social Media
December 31, 2023 - October 1, 2025Planned and executed content strategies for multiple brands. Managed editorial calendars and project deliverables. Analyzed campaign performance and optimized strategies. Scripted, filmed, and edited videos to drive engagement and visual impact. Strengthened social media presence by improving brand authority and audience growth.
Social Media Manager at Vital Dentistry Clinic
September 30, 2020 - October 1, 2025Developed a clear and humanized brand voice aligned with clinic values. Planned, produced, and edited videos and visual content to build trust with patients. Created and managed social media strategy, improving reach and engagement.
Marketing Coordinator & Videographer at JK Academy
September 1, 2024 - January 1, 2025Produced, filmed, and edited digital content. Structured editorial calendars and launch planning. Conducted performance tracking and improvements.
Marketing Director & Partner at Coreo Agency
August 1, 2024 - January 1, 2025Designed and executed marketing initiatives to strengthen brand positioning. Managed social media presence, driving audience growth and engagement. Led a creative team, assigning tasks and overseeing project timelines. Structured the marketing department, creating processes to improve efficiency. Reviewed deliverables to ensure alignment with brand strategy.
Education
MBA in Digital Marketing, Growth & AI at IBMEC
January 1, 2023 - October 1, 2025Bachelor's Degree in Dentistry at Unopar, Londrina
January 11, 2030 - October 1, 2025MBA in Digital Marketing, Growth & AI at IBMEC
January 1, 2023 - October 1, 2025Professional English for Marketing and Sales at Casa Thomas Jefferson
January 1, 2025 - October 1, 2025Startup Law at FGV
January 1, 2023 - October 1, 2025Bachelor's Degree in Dentistry at Unopar, Londrina
January 11, 2030 - October 1, 2025MBA in Digital Marketing, Growth & AI at IBMEC
January 1, 2023 - October 1, 2025Professional English for Marketing and Sales at Casa Thomas Jefferson
January 1, 2025 - October 1, 2025Startup Law at FGV
January 1, 2023 - October 1, 2025Bachelor’s Degree in Dentistry at Unopar, Londrina
January 11, 2030 - October 1, 2025MBA in Digital Marketing, Growth & AI at IBMEC
January 1, 2025 - January 6, 2026Professional English for Marketing and Sales at Casa Thomas Jefferson
January 1, 2025 - January 6, 2026Startup Law at FGV
January 1, 2023 - January 6, 2026Bachelor’s Degree in Dentistry at Unopar, Londrina
January 11, 2030 - January 6, 2026Qualifications
Startup Law
January 1, 2023 - October 1, 2025Public Speaking & Persuasion
January 1, 2023 - October 1, 2025Professional English for Marketing and Sales
January 1, 2025 - October 1, 2025Public Speaking & Persuasion
January 1, 2023 - October 1, 2025Startup Law
January 1, 2023 - October 1, 2025Public Speaking & Persuasion
January 1, 2023 - October 1, 2025Professional English for Marketing and Sales
January 1, 2025 - October 1, 2025Startup Law
January 1, 2023 - October 1, 2025Public Speaking & Persuasion
January 1, 2023 - October 1, 2025Professional English for Marketing and Sales
January 1, 2025 - October 1, 2025Public Speaking & Persuasion
January 1, 2023 - January 6, 2026Startup Law
January 1, 2023 - January 6, 2026Public Speaking & Persuasion
January 1, 2023 - January 6, 2026Professional English for Marketing and Sales
January 1, 2025 - January 6, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Healthcare, Software & Internet, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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