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I'm Imraan Safla, a brand and motion designer with 5 years of experience in brand communication across video, animation and web. I'm driven by curiosity and a commitment to a high level of craftsmanship in my work. I've developed video workflows from on-set production through final delivery, supported the growth of company-owned podcasts and e-learning platforms, while shaping evolving brand identities. Alongside creating product animations to support evolving software, I've focused on prioritizing resources and simplifying complex mechanics into clear, digestible visual content. In the past years I've onboarded and managed junior designers, supervised edits, and embraced AI-assisted tools to improve outcomes.…I'm Imraan Safla, a brand and motion designer with 5 years of experience in brand communication across video, animation and web. I'm driven by curiosity and a commitment to a high level of craftsmanship in my work. I've developed video workflows from on-set production through final delivery, supported the growth of company-owned podcasts and e-learning platforms, while shaping evolving brand identities. Alongside creating product animations to support evolving software, I've focused on prioritizing resources and simplifying complex mechanics into clear, digestible visual content. In the past years I've onboarded and managed junior designers, supervised edits, and embraced AI-assisted tools to improve outcomes.

Imraan Safla

Video Editor, Motion Graphic Designer, Web Designer, +6

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I'm Imraan Safla, a brand and motion designer with 5 years of experience in brand communication across video, animation and web. I'm driven by curiosity and a commitment to a high level of craftsmanship in my work. I've developed video workflows from on-set production through final delivery, supported the growth of company-owned podcasts and e-learning platforms, while shaping evolving brand identities. Alongside creating product animations to support evolving software, I've focused on prioritizing resources and simplifying complex mechanics into clear, digestible visual content. In the past years I've onboarded and managed junior designers, supervised edits, and embraced AI-assisted tools to improve outcomes.…I'm Imraan Safla, a brand and motion designer with 5 years of experience in brand communication across video, animation and web. I'm driven by curiosity and a commitment to a high level of craftsmanship in my work. I've developed video workflows from on-set production through final delivery, supported the growth of company-owned podcasts and e-learning platforms, while shaping evolving brand identities. Alongside creating product animations to support evolving software, I've focused on prioritizing resources and simplifying complex mechanics into clear, digestible visual content. In the past years I've onboarded and managed junior designers, supervised edits, and embraced AI-assisted tools to improve outcomes.

Available to hire

I’m Imraan Safla, a brand and motion designer with 5 years of experience in brand communication across video, animation and web. I’m driven by curiosity and a commitment to a high level of craftsmanship in my work.

I’ve developed video workflows from on-set production through final delivery, supported the growth of company-owned podcasts and e-learning platforms, while shaping evolving brand identities. Alongside creating product animations to support evolving software, I’ve focused on prioritizing resources and simplifying complex mechanics into clear, digestible visual content. In the past years I’ve onboarded and managed junior designers, supervised edits, and embraced AI-assisted tools to improve outcomes.

Skills

DaVinci Resolve Studio

Experience Level

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Video Editor, Podcast Producer & Brand Designer at ITONICS

January 1, 2022 - Present

Joined ITONICS to support post-production of its CEO-driven podcast, gradually modernising its structure and brand identity, and improving quality across releases. I introduced hooks, trailers and shorts to increase engagement. Over the podcast’s two-year lifespan, I contributed to over 50 published episodes, developing a rigorous practice for long-form production delivery. I also led creative ownership of the company’s e-learning platform, testing green-screen setups and AI-generated video actors, and implementing B‑roll strategies to keep educational content digestible. With two years of independent end-to-end development, I created template-based workflows and streamlined post-production for content growth. I now oversee and manage production, encouraging creative exploration. Recent projects support the shift from static web imagery to video-led communication, including product animations that reshape interfaces and simplify complex software features, organised with tiered fi

Motion Designer at ITONICS

January 1, 2022 - Present

Originally joining ITONICS to support post-production of its CEO-driven podcast; gradually modernising its structure and brand identity, improving quality from one release to the next. Introducing hooks, trailers and shorts to increase engagement with audiences. Over the podcast’s 2-year lifespan, contributed to over 50 published episodes, developing a rigorous practice and comfort in long-form production delivery. In parallel, creative ownership of the company’s e-learning platform; tested green-screen setups and AI-generated video actors; created template-based workflows and streamlined post-production for content growth. Recent projects supported the shift from static web imagery to video-led communication and included creating product animations to simplify complex features by reshaping interfaces within motion.