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Some people call me an art director, a designer, an anomaly in the creative tech sphere. I'll just say that visual problem solving is what makes me tick, tick, tock. Proficiencies? All venues of design spanning brand development, website management, social media, video, business systems, experiential, iconography, and slideware. Project management, process creation, sourcing and guidance of external agencies and contractors? Bring it on.…Some people call me an art director, a designer, an anomaly in the creative tech sphere. I'll just say that visual problem solving is what makes me tick, tick, tock. Proficiencies? All venues of design spanning brand development, website management, social media, video, business systems, experiential, iconography, and slideware. Project management, process creation, sourcing and guidance of external agencies and contractors? Bring it on.

Isabelle Nicolas Baeck

Creative Director, Art Director, Designer, +2

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Some people call me an art director, a designer, an anomaly in the creative tech sphere. I'll just say that visual problem solving is what makes me tick, tick, tock. Proficiencies? All venues of design spanning brand development, website management, social media, video, business systems, experiential, iconography, and slideware. Project management, process creation, sourcing and guidance of external agencies and contractors? Bring it on.…Some people call me an art director, a designer, an anomaly in the creative tech sphere. I'll just say that visual problem solving is what makes me tick, tick, tock. Proficiencies? All venues of design spanning brand development, website management, social media, video, business systems, experiential, iconography, and slideware. Project management, process creation, sourcing and guidance of external agencies and contractors? Bring it on.

Available to hire

Some people call me an art director, a designer, an anomaly in the creative tech sphere. I’ll just say that visual problem solving is what makes me tick, tick, tock. Proficiencies? All venues of design spanning brand development, website management, social media, video, business systems, experiential, iconography, and slideware. Project management, process creation, sourcing and guidance of external agencies and contractors? Bring it on.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Creative Director at zaza

July 1, 2023 - Present

Lead conceptualization and execution of visual strategies for digital, print, and multimedia projects; collaborated with clients, analyzed market trends, and delivered top-quality creative work under tight deadlines.

Creative Director at Styra

July 1, 2023 - September 29, 2025

Partnered with PMM, Demand Gen, and Social Media teams to build and execute creative strategy across Styra's brand in alignment with culture. Led creation of systems, campaigns, and designs across web, print, social, video, digital, slideware, iconography, and events; sourced external agencies as needed to extend the team.

Senior Art Director at Palo Alto Networks

July 1, 2021 - September 29, 2025

Led creation and management of the brand through conceptualization, design, and delivery of assets; built processes for a fast-paced environment; delivered creative solutions across web, print, social media, video, digital, slideware, iconography, and events; ensured consistent brand usage across global marketing.

Manager, Worldwide Creative Services at PGP

June 1, 2010 - September 29, 2025

Implemented creative design solutions across worldwide marketing programs spanning web, print, slideware, iconography, and events.

Marketing Communications Designer at Pillar Data Systems

July 1, 2007 - September 29, 2025

Founding member of the in-house design team; designed and implemented collateral systems, website, experiential graphics, and maintained brand in the public marketplace.