Marketing Manager & Multimedia Designer with experience at NOVOMATIC AG and ONCE (Spanish National Lottery), bridging visual storytelling with digital strategy. Skilled in scaling online communities through viral content, SEO-driven engagement, and performance-focused marketing. Proven growth approach across 360° campaigns, social media KPI analysis, and content production (video/motion graphics/design). Strong communicator and bilingual professional (Spanish native, English B2) available immediately with full geographical mobility.

ISMAEL CRISTOBAL

Marketing Manager & Multimedia Designer with experience at NOVOMATIC AG and ONCE (Spanish National Lottery), bridging visual storytelling with digital strategy. Skilled in scaling online communities through viral content, SEO-driven engagement, and performance-focused marketing. Proven growth approach across 360° campaigns, social media KPI analysis, and content production (video/motion graphics/design). Strong communicator and bilingual professional (Spanish native, English B2) available immediately with full geographical mobility.

Available to hire

Marketing Manager & Multimedia Designer with experience at NOVOMATIC AG and ONCE (Spanish National Lottery), bridging visual storytelling with digital strategy. Skilled in scaling online communities through viral content, SEO-driven engagement, and performance-focused marketing.

Proven growth approach across 360° campaigns, social media KPI analysis, and content production (video/motion graphics/design). Strong communicator and bilingual professional (Spanish native, English B2) available immediately with full geographical mobility.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate

Work Experience

Growth & Creative Marketer / Marketing Manager (360° Marketing Strategy & Advertising Campaigns) at NOVOMATIC AG
December 1, 2023 - December 1, 2025
Defined and executed 360° marketing strategy and advertising campaigns for AdmiralBet.es (iGaming). Analyzed social media KPIs and implemented online growth tactics to drive audience and engagement. Designed corporate identity assets and large-scale signage for Admiral, and produced visual assets for both digital and offline channels using Adobe Suite. Focused on performance-oriented content and consistent brand execution across touchpoints in Madrid.
Marketing Manager at NOVOMATIC AG
December 1, 2023 - Present
360° Marketing Strategy & Advertising Campaigns. Social Media KPIs analysis & Online Growth tactics for AdmiralBet.es (iGaming). Corporate Identity & Large-scale Signage Design for Admiral. Visual Assets for Digital & Offline channels (Adobe Suite).
Marketing Manager at Novomatic Gaming Spain
December 1, 2023 - Present
Organized advertising campaigns, responsible for graphic design and facades in Admiral gaming rooms.
Community Manager / Marketing assistant / Motion graphics at ONCE (Spanish National Lottery)
November 30, 2023 - August 14, 2025
Managed community and provided marketing support with motion graphics.
Marketing Assistant & Community Manager at ONCE (Spanish National Lottery)
January 1, 2023 - November 30, 2023
Supported social media strategy and brand engagement through daily content creation and community management. Produced motion graphics and video content for national campaigns, ensuring alignment with brand guidelines and timely publication. Managed audience interaction and contributed to maintaining active community presence on social channels in Madrid.
Marketing Manager & Community Manager at ONCE (Spanish National Lottery)
January 1, 2023 - November 30, 2023
Social Media Strategy & Brand Engagement. Motion Graphics & Video Content for national campaigns. Content Creation and community management.
Community Manager and Video Editor at Carlos Puech ABM
December 31, 2022 - August 14, 2025
Managed social communities and performed video editing tasks.
Digital Content & SEO Specialist at Carlos Puech ABM
October 1, 2021 - December 31, 2022
Created and edited video content and delivered SEO-optimized materials to improve discoverability and engagement. Built email marketing and audience retention workflows to support conversion and ongoing communication. Focused on content performance, optimization, and retention-oriented messaging while working in Madrid.
Marketing Manager at Carlos Puech ABM
October 1, 2021 - December 31, 2022
Video Post-production & SEO-optimized content. Email Marketing & Audience retention workflows.

Education

Bachelor’s Degree in Audiovisual Communication at University Rey Juan Carlos
January 1, 2018 - January 1, 2022
Google Ads Search Course at Skillshop
January 1, 2026 - January 1, 2026
Google Analytics Course at Skillshop
January 1, 2026 - January 1, 2026
Unity Course: AR/VR/MR at Unity
January 1, 2023 - January 1, 2023
SEO in YouTube at Udemy
January 1, 2021 - January 1, 2021
Bachelor’s Degree in Audiovisual Communication at University Rey Juan Carlos
January 1, 2018 - January 1, 2022
Google Ads Search (course) at From Skillshop
January 1, 2026 - January 1, 2026
Google Analytics (course) at From Skillshop
January 1, 2026 - January 1, 2026
Unity (AR/VR/MR environments) (course) at Course in Unity
January 1, 2023 - January 1, 2023
SEO in Youtube (course) at Udemy
January 1, 2021 - January 1, 2021

Qualifications

Degree in Audiovisual Communication
January 11, 2030 - August 14, 2025
Course on SEO in social media
January 11, 2030 - August 14, 2025
Course in Unity, Augmented Reality, Virtual Reality, and Mixed Reality environments
January 11, 2030 - August 14, 2025

Industry Experience

Media & Entertainment, Gaming, Retail, Software & Internet, Professional Services, Other