Hi, I'm Florencia Richar, a fashion stylist and visual communications professional based in Buenos Aires. I specialize in conceptualization, mood boards, and coordinating creative teams to deliver cohesive, aesthetically-driven fashion projects. From concept to execution, I manage budgets, plan shoots, and ensure brand-aligned styling and image presentation. I collaborate with photographers, makeup artists, models, and designers, with experience spanning runway shows and collaborations with international brands.

Florencia Richar

Hi, I'm Florencia Richar, a fashion stylist and visual communications professional based in Buenos Aires. I specialize in conceptualization, mood boards, and coordinating creative teams to deliver cohesive, aesthetically-driven fashion projects. From concept to execution, I manage budgets, plan shoots, and ensure brand-aligned styling and image presentation. I collaborate with photographers, makeup artists, models, and designers, with experience spanning runway shows and collaborations with international brands.

Available to hire

Hi, I’m Florencia Richar, a fashion stylist and visual communications professional based in Buenos Aires. I specialize in conceptualization, mood boards, and coordinating creative teams to deliver cohesive, aesthetically-driven fashion projects.

From concept to execution, I manage budgets, plan shoots, and ensure brand-aligned styling and image presentation. I collaborate with photographers, makeup artists, models, and designers, with experience spanning runway shows and collaborations with international brands.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Stylist and Fashion Producer (Freelance) at Independent / Freelance
January 1, 2018 - Present
Developed creative concepts for fashion projects; managed production and coordination of photo shoots; styled and selected garments and accessories; provided image consulting for private clients; collaborated with independent photographers and creatives; created mood boards and aesthetic directions; managed budgets and timelines to deliver visually cohesive campaigns.
Image Consultant / Visual Merchandiser at Inside Studios
January 1, 2018 - Present
Provided image consulting aligned with brand direction for clients; supported visual merchandising and product presentation; understood customer behavior to meet objectives in demanding environments; led coordination of creative teams and budgets; produced visual narratives for fashion projects with a focus on retail premium and visual merchandising since 2018.
Stylist and Fashion Producer at Independent / Freelance
January 1, 2018 - Present
I oversee concept-to-execution for fashion shoots, including visual narrative development, mood boards, styling, and coordination of photographers, makeup artists, and models. I also provide image consulting for private clients and manage creative teams within budget constraints.
Fashion Business at Inside Studios
January 1, 2022 - Present
Contributed to fashion business projects, coordinating shoots and supporting brand development and styling workflows. Collaborated with clients and creative teams to deliver cohesive visual outputs.
Retail Premium & Visual Merchandising at Self-employed / Freelance
January 1, 2019 - Present
Provided retail premium and visual merchandising services, including layout planning, visual standards, incident resolution, and time management for store-related projects.
Stylist / Fashion Producer (Freelance) at Freelance
January 1, 2018 - Present
Styling and fashion production, conceptualization to execution; mood boards; coordination of creative teams; budget management; collaboration with photographers and makeup artists; London Fashion Week collaborations; styling work for fashion brands such as Eco.
Image Consultant at Freelance
January 1, 2018 - Present
Image consulting for private clients; visual merchandising support; product presentation; understanding customer behavior; developing visual narratives; mood board creation and aesthetic direction.

Education

Bachelor of Arts and Literature, Image Consulting at Espacio Buenos Aires
January 1, 2017 - December 31, 2018
Fashion Production and Runway Shows at Espacio Buenos Aires
January 11, 2030 - January 1, 2017
Image Consulting at Espacio Buenos Aires
January 11, 2030 - January 1, 2018
Bachelor of Arts and Literature at Espacio Buenos Aires
January 11, 2030 - March 3, 2026
Fashion Production and Runway Shows at Espacio Buenos Aires
January 1, 2017 - March 3, 2026
Bachelor of Arts and Literature (Image Consulting) at Espacio Buenos Aires
January 1, 2018 - March 3, 2026

Qualifications

Fashion Production and Runway Shows
January 1, 2017 - January 1, 2017
Image Consulting
January 1, 2018 - January 1, 2018

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Other