I am an early-career marketing graduate currently completing an MSc in Marketing at the University of Exeter, with a strong interest in digital, performance, and content-driven marketing. My focus is on paid advertising and data-driven marketing, blended with a growing passion for creative execution. Through a self-initiated project, Adverta, I began exploring how advertising campaigns operate on Meta platforms, including campaign setup, audience targeting, performance analysis, and creative testing. I have built practical content creation skills with Canva to design social visuals and experiment with formats to understand what drives engagement and conversions. I’m particularly drawn to the intersection of performance marketing and creativity and am keen to contribute to a digital or performance marketing team in Vienna to apply my analytical and creative skills while continuing to develop in paid media, campaign optimisation, and influencer partnerships.…I am an early-career marketing graduate currently completing an MSc in Marketing at the University of Exeter, with a strong interest in digital, performance, and content-driven marketing. My focus is on paid advertising and data-driven marketing, blended with a growing passion for creative execution. Through a self-initiated project, Adverta, I began exploring how advertising campaigns operate on Meta platforms, including campaign setup, audience targeting, performance analysis, and creative testing. I have built practical content creation skills with Canva to design social visuals and experiment with formats to understand what drives engagement and conversions. I’m particularly drawn to the intersection of performance marketing and creativity and am keen to contribute to a digital or performance marketing team in Vienna to apply my analytical and creative skills while continuing to develop in paid media, campaign optimisation, and influencer partnerships.WWWW…