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I’m a passionate, customer-focused designer who loves shaping meaningful digital experiences. I’ve spent 15+ years crafting UX, UI, branding, and visual identities across web and mobile products, helping teams turn complex ideas into clear, usable solutions. I run an owner-design agency and enjoy collaborating with clients and cross-functional teams to drive digital transformations and deliver high-impact results. Based in Oslo and open to remote opportunities, I partner with stakeholders worldwide—from Stockholm to Dubai—to design holistic product experiences, design systems, and compelling brand identities that resonate with users and business goals.…I’m a passionate, customer-focused designer who loves shaping meaningful digital experiences. I’ve spent 15+ years crafting UX, UI, branding, and visual identities across web and mobile products, helping teams turn complex ideas into clear, usable solutions. I run an owner-design agency and enjoy collaborating with clients and cross-functional teams to drive digital transformations and deliver high-impact results. Based in Oslo and open to remote opportunities, I partner with stakeholders worldwide—from Stockholm to Dubai—to design holistic product experiences, design systems, and compelling brand identities that resonate with users and business goals.

IVAŠENDUL

Product Designer, UX Designer, UI Designer, +3

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I’m a passionate, customer-focused designer who loves shaping meaningful digital experiences. I’ve spent 15+ years crafting UX, UI, branding, and visual identities across web and mobile products, helping teams turn complex ideas into clear, usable solutions. I run an owner-design agency and enjoy collaborating with clients and cross-functional teams to drive digital transformations and deliver high-impact results. Based in Oslo and open to remote opportunities, I partner with stakeholders worldwide—from Stockholm to Dubai—to design holistic product experiences, design systems, and compelling brand identities that resonate with users and business goals.…I’m a passionate, customer-focused designer who loves shaping meaningful digital experiences. I’ve spent 15+ years crafting UX, UI, branding, and visual identities across web and mobile products, helping teams turn complex ideas into clear, usable solutions. I run an owner-design agency and enjoy collaborating with clients and cross-functional teams to drive digital transformations and deliver high-impact results. Based in Oslo and open to remote opportunities, I partner with stakeholders worldwide—from Stockholm to Dubai—to design holistic product experiences, design systems, and compelling brand identities that resonate with users and business goals.

Available to hire

I’m a passionate, customer-focused designer who loves shaping meaningful digital experiences. I’ve spent 15+ years crafting UX, UI, branding, and visual identities across web and mobile products, helping teams turn complex ideas into clear, usable solutions. I run an owner-design agency and enjoy collaborating with clients and cross-functional teams to drive digital transformations and deliver high-impact results.

Based in Oslo and open to remote opportunities, I partner with stakeholders worldwide—from Stockholm to Dubai—to design holistic product experiences, design systems, and compelling brand identities that resonate with users and business goals.

Skills

Product Design

Web Design

Experience Level

Product Design

Expert

Web Design

Expert

Language

English

Fluent

Work Experience

Lead UX/UI Designer at Addiko Bank (Hypo Alpe-Adria-Bank rebranding)

January 1, 2014 - Present

Part of the rebranding team; drove UX/UI and CX processes for the digital banking department, supporting digital transformation; conducted design thinking with cross-functional teams; created digital banking solutions.

Lead Product Designer at Wallenius Wilhelmsen

January 1, 2022 - Present

Led product design across core platform flows for high-performance managed cloud hosting and infrastructure services, including sales funnel, onboarding, billing, subscriptions, and product configuration. Improved engagement and conversion; designed scalable journeys and design systems; collaborated with cross-functional teams.

Product Designer at Proxify

January 1, 2020 - Present

Provided UX and product design for a wide range of Websites, Mobile and Web applications for Proxify clients across Scandinavia, Denmark and Benelux; implemented UX/UI journeys and design systems in collaboration with engineers and marketing teams.

Founder / Owner at Arti Digital

January 1, 2020 - Present

Owner-design agency and product design consultancy; lead end-to-end product design processes, strategy, and workshops; currently serving clients worldwide with a focus on UX/UI and branding.

Product Designer / Product Design Consultant at Proxify

January 1, 2020 - Present

Worked with a wide variety of UX and product design projects for websites, mobile and web applications across Scandinavia, Denmark and Benelux (Autoliv, Electrolux, Salling Group, Mezu, etc.). Helped implement UX/UI journeys, concepts, and design systems into company products by collaborating with product, engineering, project management, and marketing teams for SaaS, Fintech, and retail projects.

Lead Designer at Addiko Bank (formerly Hypo Alpe-Adria-Bank)

January 1, 2014 - Present

Part of the rebranding team driving UX/UI and CX processes for the digital banking department. Led digital transformation initiatives, translating strategic ideas into visual concepts for internal stakeholders and customers; collaborated with development, product, and marketing teams to create digital banking solutions.