I’m a visual communicator and graphic design student based in Tel Aviv, with a focus on typography, web design, and visual identity. I believe visual communication is part of my everyday life; it’s always been my background, and I’m fascinated by every form it takes.\n\nI’m eager to learn from others and bring stories to life through design. Fluent in Hebrew and English, I value leadership and teamwork, and I’m attentive and respectful with a strong sense of social sensitivity.

Jonathan Lass Derch Yafo

I’m a visual communicator and graphic design student based in Tel Aviv, with a focus on typography, web design, and visual identity. I believe visual communication is part of my everyday life; it’s always been my background, and I’m fascinated by every form it takes.\n\nI’m eager to learn from others and bring stories to life through design. Fluent in Hebrew and English, I value leadership and teamwork, and I’m attentive and respectful with a strong sense of social sensitivity.

Available to hire

I’m a visual communicator and graphic design student based in Tel Aviv, with a focus on typography, web design, and visual identity. I believe visual communication is part of my everyday life; it’s always been my background, and I’m fascinated by every form it takes.\n\nI’m eager to learn from others and bring stories to life through design. Fluent in Hebrew and English, I value leadership and teamwork, and I’m attentive and respectful with a strong sense of social sensitivity.

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Language

Hebrew (modern)
Fluent
English
Fluent

Work Experience

Graphic Designer & Social Media Manager at Wine Backerem
January 1, 2023 - November 4, 2025
Designed and managed content across social platforms, with a focus on photography and brand consistency. Developed seasonal campaigns, posters, and menus.
Visual Identity & Design Lead at Eilat Wines
January 1, 2021 - November 4, 2025
Built a cohesive visual language for a rare pearl in the south of Israel, including logo usage, type systems, and design for both print and web. Created posters, packaging concepts, and a fictional website that explores the brand’s narrative identity. Collaborated directly with the team to integrate storytelling into the brand’s evolving design assets.
Head Sailor, Underwater Search Unit at IDF
December 31, 2018 - December 31, 2018
Managed control systems and specialized equipment as part of a classified operational team.

Education

B.A. in Graphic Design at Minshar School of Art
January 11, 2030 - November 4, 2025
Visual Communication & Graphic Design at Berlin International University of Applied Sciences
January 11, 2030 - November 4, 2025
High School Diploma at Rabin High School
January 11, 2030 - November 4, 2025
B.A. in Graphic Design at Minshar School of Art
January 11, 2030 - November 4, 2025
Visual Communication & Graphic Design at Berlin International University of Applied Sciences
January 11, 2030 - November 4, 2025
Graduated with honors in English and Fine Arts at Rabin High School
January 11, 2030 - November 4, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods