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Mid-level graphic designer specialized in visual design, with experience creating complete brand identities, digital marketing campaigns, and UX/UI-focused interface layouts. I turn complex briefs into clear, strategic visual solutions for B2B, financial, and tech contexts. I collaborate with cross-functional marketing and product teams to maintain brand consistency across channels, improve creative workflows, and apply UX/UI principles (information architecture, visual hierarchy, prototyping) to strengthen user experience and digital performance.…Mid-level graphic designer specialized in visual design, with experience creating complete brand identities, digital marketing campaigns, and UX/UI-focused interface layouts. I turn complex briefs into clear, strategic visual solutions for B2B, financial, and tech contexts. I collaborate with cross-functional marketing and product teams to maintain brand consistency across channels, improve creative workflows, and apply UX/UI principles (information architecture, visual hierarchy, prototyping) to strengthen user experience and digital performance.

Izabela Ribeiro

Graphic Designer, Designer, Brand Designer, +3

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Mid-level graphic designer specialized in visual design, with experience creating complete brand identities, digital marketing campaigns, and UX/UI-focused interface layouts. I turn complex briefs into clear, strategic visual solutions for B2B, financial, and tech contexts. I collaborate with cross-functional marketing and product teams to maintain brand consistency across channels, improve creative workflows, and apply UX/UI principles (information architecture, visual hierarchy, prototyping) to strengthen user experience and digital performance.…Mid-level graphic designer specialized in visual design, with experience creating complete brand identities, digital marketing campaigns, and UX/UI-focused interface layouts. I turn complex briefs into clear, strategic visual solutions for B2B, financial, and tech contexts. I collaborate with cross-functional marketing and product teams to maintain brand consistency across channels, improve creative workflows, and apply UX/UI principles (information architecture, visual hierarchy, prototyping) to strengthen user experience and digital performance.

Available to hire

Mid-level graphic designer specialized in visual design, with experience creating complete brand identities, digital marketing campaigns, and UX/UI-focused interface layouts. I turn complex briefs into clear, strategic visual solutions for B2B, financial, and tech contexts.

I collaborate with cross-functional marketing and product teams to maintain brand consistency across channels, improve creative workflows, and apply UX/UI principles (information architecture, visual hierarchy, prototyping) to strengthen user experience and digital performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Advanced

Spanish; Castilian

Beginner

Work Experience

Mid-Level Designer at Ultracar

July 1, 2023 - December 1, 2024

Led the consolidation of complete brand identity guidelines, ensuring visual consistency across digital and offline channels. Produced high-performance marketing assets including social media designs, landing pages, institutional campaigns, and corporate presentations. Structured internal workflows by organizing visual assets and templates to improve team efficiency. Partnered with stakeholders and cross-functional Marketing and Product teams to align design with business goals. Developed digital layouts using UX/UI design principles such as information architecture and visual hierarchy to improve digital products. Planned UX research proposals aimed at enhancing user experience and retention through clearer visual communication.

Mid-Level Designer at GOL Plus

January 1, 2023 - June 30, 2023

Created static digital assets and Motion Design projects for digital marketing campaigns and visual communication. Developed creative concepts and Key Visuals aligned with brand strategy and positioning across multiple client sectors. Adapted visual creatives to different formats and digital platforms to maximize reach and engagement. Produced materials supporting digital performance, lead generation, and social media engagement. Collaborated with the marketing team to iterate and refine layouts based on campaign metrics and stakeholder feedback.

Mid-Level Designer at Aventos

September 1, 2020 - March 31, 2023

Served as Art Director for digital campaigns and institutional materials focused on financial and B2B markets. Created corporate brand identities, high-impact institutional presentations, and advertisements for multiple touchpoints. Ensured brand visual consistency through standardization and rollout of both digital and print graphic assets. Converted brand concepts into visual solutions aligned with commercial and institutional goals.