Seasoned social media professional with 3+ years of experience managing digital marketing campaigns across diverse industries. Proven expertise in creating engaging social media content, leveraging influencer partnerships, and analyzing data to drive measurable results. Skilled in visual design, video production, and community management, with a strong background in content creation, scheduling, and KPI reporting to support brand growth and customer engagement.

Jackie Garcia

Seasoned social media professional with 3+ years of experience managing digital marketing campaigns across diverse industries. Proven expertise in creating engaging social media content, leveraging influencer partnerships, and analyzing data to drive measurable results. Skilled in visual design, video production, and community management, with a strong background in content creation, scheduling, and KPI reporting to support brand growth and customer engagement.

Available to hire

Seasoned social media professional with 3+ years of experience managing digital marketing campaigns across diverse industries. Proven expertise in creating engaging social media content, leveraging influencer partnerships, and analyzing data to drive measurable results.

Skilled in visual design, video production, and community management, with a strong background in content creation, scheduling, and KPI reporting to support brand growth and customer engagement.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Assistant Marketing Manager at The Mad Potter
February 1, 2025 - October 1, 2025
Examined social media data using listening tools, turning customer sentiment analysis into actionable recommendations for content and community engagement strategy, improving customer satisfaction scores. Directed influencer relationships by providing clear guidelines and expectations to maintain brand consistency across content. Monitored social media trends and emerging platforms and adopted new strategies to stay ahead of competitors. Coordinated social media content creation to enhance brand engagement and reach. Managed multiple social media platforms with consistent brand voice and messaging. Analyzed and reported on KPIs to validate and demonstrate marketing campaign success, and supported event planning and execution for 2+ events. Established strong relationships with key industry influencers to secure valuable partnerships, and created visually appealing marketing materials for events and new collections.
Social Media Manager at The Coffee House at West End
June 1, 2024 - Present
Monitored social media trends to keep brand content relevant and engaging. Created multimedia content including videos and graphics to diversify audience reach; videos reached 100,000+ views. Regularly captured and edited high-quality photos for use in the shop menu and social media platforms to ensure visual consistency and strengthen brand presentation. Provided exceptional customer service by responding thoughtfully and in a timely manner to user comments and messages.
Assistant Manager
March 1, 2023 - July 1, 2025
Monitored cash intake and deposit record accuracy to reduce discrepancies. Oversaw shipping of orders to ensure completion and careful handling. Responsible for regularly ordering studio supplies, assisting in training new employees on company policies and customer service standards, and maintaining a clean, safe, organized store environment to improve customer experience. Provided hands-on customer assistance, assessing needs and ensuring best possible customer experience. Created and edited content for company social media pages.
Shift Leader
January 1, 2020 - March 1, 2023
Delivered excellent customer service by greeting 50+ guests daily, answering questions, and assisting with their creative projects. Supported event operations by coordinating and setting up birthday parties and group activities. Managed daily studio operations including opening/closing procedures and cash register reconciliations. Prepared ceramic pieces for firing by carefully loading and unloading kilns to ensure quality and safety.

Education

Bachelor of Science in Marketing And Advertising at Grand Canyon University
July 1, 2020 - November 1, 2025

Qualifications

Google Analytics Individual Qualification
January 11, 2030 - July 27, 2026
Google Fundamentals of Digital Marketing (cum laude graduate)
January 11, 2030 - July 27, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Education