I am a freelance marketing consultant and content creator with over 15 years of international experience in marketing, communications, branding, corporate design and cross-cultural marketing. I help build strategy, create engaging content, and manage brand presence across web and social channels for medium-sized businesses and startups. My strengths include multilingual communication and working effectively in international teams.

Carola Jacobs

I am a freelance marketing consultant and content creator with over 15 years of international experience in marketing, communications, branding, corporate design and cross-cultural marketing. I help build strategy, create engaging content, and manage brand presence across web and social channels for medium-sized businesses and startups. My strengths include multilingual communication and working effectively in international teams.

Available to hire

I am a freelance marketing consultant and content creator with over 15 years of international experience in marketing, communications, branding, corporate design and cross-cultural marketing. I help build strategy, create engaging content, and manage brand presence across web and social channels for medium-sized businesses and startups. My strengths include multilingual communication and working effectively in international teams.

See more

Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
See more

Language

German
Fluent
French
Fluent
English
Fluent
Spanish; Castilian
Fluent
Luxembourgish, Letzeburgesch
Fluent

Work Experience

Marketing Consultant / Independent Marketing Manager at Drees & Sommer
June 1, 2022 - October 1, 2025
Defined and implemented local marketing strategy in Luxembourg; Set up a 3-language website; Developed new communication and marketing strategy targeting Luxembourg expats and other communities; Coordinated media and magazines; Created corporate identity and applied across site and communications; Contributed to sales increases across wellness, swimming, sports classes.
Head of Marketing at Centre National Sportif et Culturel Coque
May 1, 2020 - October 1, 2025
Established a new website in 3 languages; launched a new marketing/communication strategy; expanded target audiences; created corporate identity and aligned it with communications; increased sales across departments (Wellness, Swimming, Sports Classes).
Event Coordinator at Luxembourg City Tourist Office
February 1, 2017 - October 1, 2025
Coordinated events and communications for the city’s tourism initiatives.
Marketing Manager at Bosworth / Music Sales
February 1, 2014 - October 1, 2025
Managed marketing for the Berlin-based operation; oversaw campaigns, branding and product marketing; contributed to sales growth.
Independent Marketing Manager at Robotrading.net
May 1, 2025 - October 1, 2025
Freelance marketing consultant and independent marketing manager providing strategic marketing support, branding, online marketing, website generation,
Independent Marketing Manager at Bosworth / Music Sales
February 1, 2023 - October 1, 2025
Freelance marketing consultant and independent marketing manager providing strategic marketing support, branding, online marketing, website generation,
Marketing Consultant / Independent Marketing Manager at Drees & Sommer
May 1, 2020 - June 1, 2022
Led marketing strategy and branding initiatives for the Luxembourg market, including a multilingual website (3 languages), a new marketing strategy targeting expats and new communities, translation management, content creation for newsletters, blogs and social media, and alignment of design with branding across channels. Coordinated external partners and ensured consistency of corporate identity within sustainability-focused construction and real estate services.
Head of Marketing at Centre National Sportif et Culturel Coque
February 1, 2018 - May 1, 2020
Created and implemented a multilingual website and a comprehensive marketing strategy to broaden the audience, including expats and new communities. Produced communication materials, managed PR and events, developed a new corporate identity and ensured its deployment across digital and print channels. Contributed to sales growth in Wellness, Swimming, Sports Classes and related services; supervised a design team and external partners.
Event Coordinator at Luxembourg City Tourist Office
June 1, 2016 - February 1, 2017
Coordinated and executed events, managed logistics, and supported PR and promotional activities to enhance destination visibility and visitor engagement.
Marketing Manager at Bosworth / Music Sales
October 1, 2010 - February 1, 2014
Led marketing efforts for music distribution in Berlin, developing campaigns, enhancing brand presence, and coordinating cross-cultural communications and content creation to support sales growth.

Education

Master of Arts in Marketing & Consumer Behaviour at Universidad de Barcelona
September 1, 2003 - June 1, 2004
Journalism and PR, Communication Studies at Université Catholique de Louvain
September 1, 2002 - June 1, 2003
Master in Management at IC-HEC
September 1, 1998 - June 1, 2002
Master of Arts in Marketing & Consumer Behaviour at Universidad de Barcelona
September 1, 2003 - June 1, 2004
Journalism and PR, Communication Studies at Université Catholique de Louvain
September 1, 2002 - June 1, 2003
Master in Management at IC-HEC
September 1, 1998 - June 1, 2002
Master of Arts in Marketing & Consumer Behaviour at Universidad de Barcelona
September 1, 2003 - June 1, 2004
Journalism and PR , Communication Studies at Université Catholique de Louvain
September 1, 2002 - June 1, 2003
Master in Management at IC-HEC
September 1, 1998 - June 1, 2002
Master of Arts in Marketing & Consumer Behaviour at Universidad de Barcelona
September 1, 2003 - June 1, 2004
Journalism and PR, Communication Studies at Université Catholique de Louvain
September 1, 2002 - June 1, 2003
Master in Management at IC-HEC (Brussels)
September 1, 1998 - June 1, 2002
Master of Arts in Marketing & Consumer Behaviour at Universidad de Barcelona
September 1, 2003 - June 1, 2004
Journalism and PR , Communication Studies at Université Catholique de Louvain
September 1, 2002 - June 1, 2003
Master in Management at IC-HEC
September 1, 1998 - June 1, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Real Estate & Construction, Travel & Hospitality, Financial Services, Government, Wholesale & Distribution, Media & Entertainment, Other, Software & Internet