I’m a senior graphic designer and art director with 10+ years of experience building visual identities, brand systems, and editorial work that also performs. I enjoy translating strategy into cohesive, memorable design—whether it’s branding for real estate and retail, or polished creative direction that stays consistent across every touchpoint. I also specialize in high-converting paid media creative for Meta, TikTok Ads, and Google Ads, using motion and design to improve CTR, engagement, and conversions. From short-form video edits and motion graphics to static ads, carousels, thumbnails, and packaging, I lead end-to-end production and iterate quickly with performance data in mind.

John Enriquez

I’m a senior graphic designer and art director with 10+ years of experience building visual identities, brand systems, and editorial work that also performs. I enjoy translating strategy into cohesive, memorable design—whether it’s branding for real estate and retail, or polished creative direction that stays consistent across every touchpoint. I also specialize in high-converting paid media creative for Meta, TikTok Ads, and Google Ads, using motion and design to improve CTR, engagement, and conversions. From short-form video edits and motion graphics to static ads, carousels, thumbnails, and packaging, I lead end-to-end production and iterate quickly with performance data in mind.

Available to hire

I’m a senior graphic designer and art director with 10+ years of experience building visual identities, brand systems, and editorial work that also performs. I enjoy translating strategy into cohesive, memorable design—whether it’s branding for real estate and retail, or polished creative direction that stays consistent across every touchpoint.

I also specialize in high-converting paid media creative for Meta, TikTok Ads, and Google Ads, using motion and design to improve CTR, engagement, and conversions. From short-form video edits and motion graphics to static ads, carousels, thumbnails, and packaging, I lead end-to-end production and iterate quickly with performance data in mind.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Senior Creative / Graphic Designer (Remote) at GLOVES IN A BOTTLE – California, USA
January 1, 2022 - Present
Led end-to-end visual design and multimedia production in a fully remote environment to elevate brand identity and scale global paid acquisition channels. Responsible for creating high-converting ad assets, digital web content, and physical packaging that support growth across Meta, TikTok, Google Ads, and e-commerce platforms.
Senior Creative / Art Director at BRIX 2 MEDIA
January 1, 2018 - January 1, 2025
Directed brand identity and visual storytelling for omnichannel real estate and retail projects. Supervised design, video, and content teams to ensure quality and consistency, integrated performance criteria into design to improve conversion, and defined creative direction for campaigns.
Senior Creative / Art Director at BRIX 2 MEDIA – Toronto, Canada
January 1, 2018 - January 1, 2025
Led the creation of visual identities and brand systems for omnichannel campaigns, supervising design, video, and content teams to maintain quality and consistency. Defined art direction and visual storytelling for real estate and retail projects, integrating performance criteria into creative to improve conversion results.
Multimedia Designer & Branding at Aéropostale Ecuador
January 1, 2016 - January 1, 2018
Designed campaigns and advertising materials under global brand standards. Developed key visuals for product launches and brand activations and coordinated the visual execution for events and collections.
Designer & Production Supervisor at TEMPO CODECA / FASHION CLUB
January 1, 2016 - December 31, 2016
Designed streetwear collections (t-shirts and hoodies) and supervised production processes including screen printing, embroidery, and sublimation while ensuring quality control. Standardized visual and prepress workflows for consistent execution.
Multimedia Designer & Branding at AÉROPOSTALE ECUADOR
January 1, 2016 - January 1, 2018
Designed campaigns and advertising materials following global brand standards. Developed key visuals for launches and brand activations, and coordinated visual execution for events and collections.
Design & Animation Instructor at Pontifical Catholic University of Ecuador
January 1, 2013 - January 1, 2014
Taught editorial design, animation, and creative software. Updated curricula with digital and motion tools.
Graphic & Multimedia Designer at GRUPO CORPORATIVO DEL NORTE
January 1, 2012 - January 1, 2014
Designed layouts for newspapers, magazines, and editorial content. Created infographics and editorial visual assets, and produced audiovisual content.
Multimedia Designer at Indie Comunicación Gráfica
January 1, 2010 - January 1, 2011
Developed brand identities and advertising materials. Created motion graphics and 3D visualization elements to support multimedia creative production.
Multimedia Designer at INDIE COMUNICA-CIÓN GRÁFICA
January 1, 2010 - January 1, 2011
Designed brand identities and advertising materials. Developed motion graphics and 3D visualizations, supporting end-to-end multimedia creative production.

Education

Graduate Graphic Designer and Process Control at Pontificia Universidad Católica del Ecuador (PUCE) Sede Ibarra
October 10, 2005 - July 29, 2010
Master 2D & 3D Animation at UPV - Polytechnic University of Valencia, Spain
October 13, 2014 - July 29, 2016
Motion Graphics Designer & 3D Simulations at Image Campus Buenos Aires
January 10, 2011 - November 15, 2011
Master of 2D & 3D Animation at UPV - Polytechnic University of Valencia, Spain
January 11, 2030 - October 10, 2025
Graduate Graphic Designer and Process Control at Pontificia Universidad Católica del Ecuador
January 11, 2030 - October 10, 2025
Master’s Degree in 2D & 3D Animation at Polytechnic University of Valencia (Spain)
January 1, 2013 - August 31, 2026
Digital Marketing at Platzi
January 1, 2019 - August 31, 2026
Motion Graphics & 3D Simulation Image Campus (Argentina) at Image Campus (Argentina)
January 1, 2014 - August 31, 2026
Bachelor’s Degree in Graphic Design & Process Control at Pontifical Catholic University of Ecuador
January 1, 2007 - August 31, 2026
Master’s Degree in 2D & 3D Animation at Polytechnic University of Valencia (Spain)
January 11, 2030 - August 31, 2026
Bachelor’s Degree in Graphic Design & Process Control at Pontifical Catholic University of Ecuador
January 11, 2030 - August 31, 2026
Digital Marketing at Platzi
January 11, 2030 - August 31, 2026
Motion Graphics & 3D Simulation Image Campus at Image Campus (Argentina)
January 11, 2030 - August 31, 2026
Master’s Degree in 2D & 3D Animation at Polytechnic University of Valencia (Spain)
January 11, 2030 - September 1, 2026
Digital Marketing at Platzi
January 11, 2030 - September 1, 2026
Bachelor’s Degree in Graphic Design & Process Control at Pontifical Catholic University of Ecuador
January 11, 2030 - September 1, 2026
Master’s Degree in 2D & 3D Animation at Polytechnic University of Valencia (Spain)
January 11, 2030 - September 1, 2026
Digital Marketing at Platzi
January 11, 2030 - September 1, 2026
Image Campus (Motion Graphics & 3D Simulation) at Image Campus (Argentina)
January 11, 2030 - September 1, 2026
Bachelor’s Degree in Graphic Design & Process Control at Pontifical Catholic University of Ecuador
January 11, 2030 - September 1, 2026

Qualifications

Adobe Master Suite CC
January 11, 2030 - October 8, 2025
Master 2D & 3D Animation
January 11, 2030 - October 8, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Retail, Real Estate & Construction, Consumer Goods