Hi, I’m Jaden Duong, a UX and product designer with a human-centered, research-first approach. I’m on track to graduate from Purdue University with a BS in User Experience Design in May 2026.
I’ve designed interactive and visual design systems for Dolby Laboratories, Johns Hopkins APL, and other industry sponsors, guiding work from discovery through handoff across the full product design lifecycle. I’m fluent across discovery, wireframing, mockups, prototyping, usability testing, and collaborating with cross-functional teams using tools like Figma.
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● Produced a 23-policy AV deployment roadmap across near-, mid-, and long-term product lifecycle phases by synthesizing desk research and conducting stakeholder interviews with 11 SMEs from APL, May Mobility, and Waymo.
● Surfaced equity and accessibility gaps by authoring a 5-scenario design fiction illustrating AV policy impact across students, faculty, visitors, and accessibility-focused riders.
● Cut estimated test time to ~3–3.5 min for 12 frequency checks — under Dolby’s 5-min abandonment KPI — by designing a streamlined mobile interaction design flow validated through iterative Figma prototyping and user feedback.
● Shaped final design requirements aligned with business objectives across 3 stakeholder review cycles by synthesizing primary user research with 17 participants across three age groups into actionable insights.
• Validated core product thinking and surfaced key design requirements — including private metrics
and cooperative posting mechanics — by conducting a 20-response survey, facilitating a co-design
workshop with 9 participants, and incorporating AI-assisted design workflows throughout iteration.
• Shipped a full-stack implementation (Next.js, Supabase, TypeScript, Tailwind CSS) alongside
mid-fidelity Figma designs, demonstrating end-to-end ownership from generative research through
working code.
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