I’m a senior editorial, product and commercial sports-focused leader with 15+ years of experience driving revenue, defining, managing and optimizing leading brands online. I excel in sales planning, marketing, strategic partnerships and turning data into action to grow audiences, monetization and brand safety. I specialise in end-to-end content and product development, from ideation to launch and optimization. My work spans multi-platform campaigns, influencer and partner collaborations, and building high-performing teams with a data-driven culture. I’ve led global editorial efforts for Motorsport, Yahoo Sports, DAZN, and Goal, delivering measurable gains in revenue, reach and engagement.…I’m a senior editorial, product and commercial sports-focused leader with 15+ years of experience driving revenue, defining, managing and optimizing leading brands online. I excel in sales planning, marketing, strategic partnerships and turning data into action to grow audiences, monetization and brand safety. I specialise in end-to-end content and product development, from ideation to launch and optimization. My work spans multi-platform campaigns, influencer and partner collaborations, and building high-performing teams with a data-driven culture. I’ve led global editorial efforts for Motorsport, Yahoo Sports, DAZN, and Goal, delivering measurable gains in revenue, reach and engagement.WWWW…