Janani Murali

SEO Team Lead at Eridium Digital

Lead SEO team; oversaw technical SEO improvements, content strategy, and performance optimization to drive organic growth and lead generation.

Senior SEO Director at Inspired Consulting

Global SEO and content marketing strategies for ecommerce and SaaS clients, integrating keyword research, audience pain point analysis, and GTM objectives into a unified content road map. Managed editorial calendars, assigned briefs to writers, reviewed drafts for SEO and brand compliance, and ensured timely delivery. Optimized blogs, guides, landing pages, and product content for search engines and user engagement, significantly increasing organic reach and lead quality.

SEO, Geo & Content Strategy Lead at Inspired Consulting

Developed and executed targeted digital marketing campaigns for eCommerce, increasing engagement and conversions. Analyzed and optimized site performance using GA4, Google Search Console, and SEMrush. Led SEO, GEO & content strategy, driving enterprise and SaaS lead generation. Built data-driven content distribution strategies across web, email, and social channels; collaborated with developers, designers, and marketing teams; maintained CMS publishing workflows (WordPress, Unbounce) to ensure UX and SEO performance. Tracked content KPIs and prepared performance reports to inform ROI-focused strategies.

SEO & Content Strategy Lead at Altus Technologies

Lead SEO, GEO & Content Strategy; 7+ years of experience in scaling organic visibility, traffic, and lead generation for enterprise and SaaS businesses. Proven expertise in technical SEO, large-scale content optimization, and AI-driven strategies. Experience leading cross-functional teams, building frameworks, automation and AI tools (Air Ops, n8n) to accelerate SEO workflows; strong track record of delivering measurable traffic, leads and revenue growth.

SEO & Content Strategy Lead at Floret Media Pvt Ltd

Improved organic visibility across multiple business units; resolved critical technical SEO issues; scaled traffic via content refresh programs; designed AI-led SEO expansion strategy; boosted indexed pages and long-tail traffic growth; increased demo bookings and SQL growth.