I'm Jarvis Williams, a motivated marketing professional with hands-on experience in digital strategy, content creation, and audience engagement across multiple platforms. I have a strong academic background in advertising and international business and a track record of developing data-driven marketing strategies and optimizing campaign performance. I recently completed a Master of Business (Advertising) at The University of Queensland and hold a Bachelor of Electrical and Electronic Engineering from The University of Sheffield. In my roles, I've led digital marketing initiatives for Oeson, contributed to Practera SAIEP projects, and collaborated with cross-functional teams to deliver impactful marketing campaigns on SEO, PPC, email, and influencer channels.

Jarvis Williams

I'm Jarvis Williams, a motivated marketing professional with hands-on experience in digital strategy, content creation, and audience engagement across multiple platforms. I have a strong academic background in advertising and international business and a track record of developing data-driven marketing strategies and optimizing campaign performance. I recently completed a Master of Business (Advertising) at The University of Queensland and hold a Bachelor of Electrical and Electronic Engineering from The University of Sheffield. In my roles, I've led digital marketing initiatives for Oeson, contributed to Practera SAIEP projects, and collaborated with cross-functional teams to deliver impactful marketing campaigns on SEO, PPC, email, and influencer channels.

Available to hire

I’m Jarvis Williams, a motivated marketing professional with hands-on experience in digital strategy, content creation, and audience engagement across multiple platforms. I have a strong academic background in advertising and international business and a track record of developing data-driven marketing strategies and optimizing campaign performance.

I recently completed a Master of Business (Advertising) at The University of Queensland and hold a Bachelor of Electrical and Electronic Engineering from The University of Sheffield. In my roles, I’ve led digital marketing initiatives for Oeson, contributed to Practera SAIEP projects, and collaborated with cross-functional teams to deliver impactful marketing campaigns on SEO, PPC, email, and influencer channels.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Chinese
Fluent

Work Experience

Digital marketing intern at Oeson
May 29, 2025 - August 1, 2025
Digital Marketing Intern at Oeson
August 31, 2025 - August 6, 2025
Developed and implemented integrated digital marketing strategies to drive brand visibility and user engagement. Conducted market and audience analysis to refine segmentation and targeting. Created and managed content across social media, blogs, videos, and infographics. Executed multi-channel campaigns including SEO, PPC, email, and influencer marketing. Used analytics tools to monitor key performance indicators and optimize campaign performance. Applied insights to improve conversion rates and ROI. Additionally, optimized the RAVS39 student accommodation website for SEO and user experience, designed logo and packaging for RosyLips beauty brand, and created a full-scale video marketing campaign for Rocketvolpe.
Industry Experience Participant – SAIEP Program at Practera SAIEP
July 31, 2025 - August 6, 2025
Selected through a competitive process for UQ’s structured industry program. Participated in a real-world client project in collaboration with Practera and an external industry partner. Attended professional orientation and collaborated in a cross-functional team via digital platforms. Applied structured reflection to assess performance and personal growth. Delivered outcomes to a client based on industry expectations, demonstrating adaptability, teamwork, and communication skills. Provided feedback on project experience as part of the program’s quality assurance process.
Team Lead – Global Engineering Challenges at The University of Sheffield
December 31, 2021 - August 6, 2025
Led an interdisciplinary team to design innovative solutions for flood and sewage infrastructure. Improved team communication and restructured task management workflows. Proposed sustainable floodwater-to-energy concepts. Delivered the final project on time with measurable process improvements.
Digital Marketing Intern at Oeson
August 31, 2025 - August 31, 2025
Developed and implemented integrated digital marketing strategies focused on driving brand visibility and user engagement. Conducted market and audience analysis to refine segmentation and targeting. Created and managed content across social media, blogs, videos, and infographics. Executed multi-channel campaigns (SEO, PPC, email, influencer marketing). Used analytics tools to monitor KPIs and optimize campaign performance. Applied insights to improve conversion rates and ROI. Optimised the RAVS39 student accommodation website with WordPress for better SEO and user experience. Designed the logo and packaging for RosyLips, a lifestyle beauty brand. Created a full-scale video marketing campaign for Rocketvolpe’s marketing packages.
Participant – SAIEP Program at Practera SAIEP
July 31, 2025 - July 31, 2025
Selected through a competitive process for UQ’s structured industry program. Participated in a real-world client project in collaboration with Practera and an external industry partner. Attended professional orientation and collaborated across-functional teams via digital platforms. Applied structured reflection (SEAL: Situation, Effect, Action, Learning) to assess performance and personal growth. Delivered outcomes to a client based on industry expectations, demonstrating adaptability, teamwork, and communication skills. Provided feedback on project experience as part of the program’s quality assurance process.
Team Lead – Global Engineering Challenges at The University of Sheffield
December 31, 2021 - December 31, 2021
Led an interdisciplinary team to design solutions for flood and sewage infrastructure. Improved team communication and restructured task management workflows. Proposed sustainable floodwater-to-energy concepts. Delivered final project on time with measurable process improvements.

Education

Master of Advertising / International Business at The University of Queensland
January 1, 2023 - December 31, 2025
Bachelor of Electrical and Electronic Engineering at The University of Sheffield
January 1, 2019 - December 31, 2022
Master of Business (Advertising) at The University of Queensland
January 1, 2023 - January 1, 2025
Bachelor of Electrical and Electronic Engineering at The University of Sheffield
January 1, 2019 - January 1, 2022

Qualifications

Google Ads & Analytics Certified
January 11, 2030 - August 6, 2025
Adobe Premiere Pro for digital video editing
January 11, 2030 - August 6, 2025
Google Ads & Analytics Certified
January 11, 2030 - October 27, 2025

Industry Experience

Consumer Goods, Education, Media & Entertainment, Professional Services, Retail, Software & Internet