I'm a creative and proactive media graduate specialising in content creation, with hands-on experience in filming, editing, and analytics-driven strategies to drive growth. I'm passionate about showcasing products through authentic and aesthetically pleasing visual storytelling and thrive on collaborating with teams to push creative boundaries.…

Hei Kiu Chu

I'm a creative and proactive media graduate specialising in content creation, with hands-on experience in filming, editing, and analytics-driven strategies to drive growth. I'm passionate about showcasing products through authentic and aesthetically pleasing visual storytelling and thrive on collaborating with teams to push creative boundaries.…

Available to hire

I’m a creative and proactive media graduate specialising in content creation, with hands-on experience in filming, editing, and analytics-driven strategies to drive growth.

I’m passionate about showcasing products through authentic and aesthetically pleasing visual storytelling and thrive on collaborating with teams to push creative boundaries.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Content Creator at GS Learning Centre
March 1, 2025 - Present
Initiate, film, and edit social media content with a DSLR and Adobe Premiere Pro, increasing followers by 60% through a short-form content strategy. Coordinate collaborations with influencers and organisations, expanding reach to over 200K views and increasing engagement rates on Instagram by 50%. Monitor performance and adjust content to maximise engagement with the student audience.
Enhancement Digital Intern (Film and Editing) at Faculty of Arts, Humanities and Cultures (AHC), University of Leeds
September 1, 2024 - July 1, 2025
Collaborated with AHC officers and interns to produce promotional materials, contributing to a 30% increase in Instagram followers and participation in career events. Managed the full video production process by interviewing, filming, and editing 12 professionals’ profiles. Planned and executed social media strategies and ensured the timely delivery of content by using Outlook Calendar and Instagram scheduling features.
Marketing Internship at LONOWEAR
June 1, 2024 - August 1, 2024
Managed social media platforms using Meta Business Suite to schedule posts and track engagement metrics, resulting in follower growth from 7K to 11.5K in two months. Produced branded digital marketing content, wrote copy for email campaigns, and updated website content on Shopify for consistent branding and values. Researched market trends, competitor activities and customers’ preferences for new product launches. Sold 50+ pairs of shoes, communicated with customers through 300+ emails, comments, and DMs, supporting online reputation management and positive brand perception.

Education

BA in Film, Photography and Media at University of Leeds
September 1, 2022 - July 1, 2025
High School Diploma at St. Paul’s Secondary School, Hong Kong
September 1, 2016 - July 1, 2022

Qualifications

Google Data Analytics Professional Certificate
January 11, 2030 - February 13, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet

Skills

Experience Level