Hi, I’m Jasmine Tan, a Melbourne-based marketing and content creator with a knack for organizing campaigns and events. I love turning ideas into engaging experiences, from social media content and brand storytelling to hands-on event logistics and guest experience. I’m known for being organized, creative, and collaborative, always ready to take on new responsibilities to help the team succeed. Currently I’m focused on content creation, social media strategy, and cross-functional collaboration with cafes, lifestyle brands, and student organizations, while continuing to develop skills in design, video production, and marketing. I thrive in fast-paced environments and enjoy building positive connections with customers and teammates.

Jasmine Tan

Hi, I’m Jasmine Tan, a Melbourne-based marketing and content creator with a knack for organizing campaigns and events. I love turning ideas into engaging experiences, from social media content and brand storytelling to hands-on event logistics and guest experience. I’m known for being organized, creative, and collaborative, always ready to take on new responsibilities to help the team succeed. Currently I’m focused on content creation, social media strategy, and cross-functional collaboration with cafes, lifestyle brands, and student organizations, while continuing to develop skills in design, video production, and marketing. I thrive in fast-paced environments and enjoy building positive connections with customers and teammates.

Available to hire

Hi, I’m Jasmine Tan, a Melbourne-based marketing and content creator with a knack for organizing campaigns and events. I love turning ideas into engaging experiences, from social media content and brand storytelling to hands-on event logistics and guest experience. I’m known for being organized, creative, and collaborative, always ready to take on new responsibilities to help the team succeed.

Currently I’m focused on content creation, social media strategy, and cross-functional collaboration with cafes, lifestyle brands, and student organizations, while continuing to develop skills in design, video production, and marketing. I thrive in fast-paced environments and enjoy building positive connections with customers and teammates.

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Experience Level

Intermediate
Intermediate

Language

English
Fluent
Malay
Fluent
Chinese
Fluent
Indonesian
Advanced
Chinese
Intermediate

Work Experience

Part-time Educator at Lululemon Emporium Store
August 1, 2025 - Present
Deliver exceptional guest experience by providing personalised and detailed product education; support store operations including inventory management, visual merchandising, cash desks and customer service; maintain an organized and welcoming retail environment; collaborate with team members to achieve sales goals, uphold brand standards, and ensure smooth day-to-day operations; build strong customer connections by engaging authentically with guests and promoting Lululemon’s culture of wellbeing and inclusivity.
Social Media Creator at Self-employed
August 1, 2022 - Present
Create food and lifestyle content for Instagram and TikTok; collaborate with restaurants and lifestyle brands (notably Aperitivo Bar Melbourne, Konokaraoke, Hamafilm Melbourne, Roasting Warehouse, Soulsoul Cafe) to produce video and photography content; manage content strategy and grow audience; maintain page @tan.ptations.
Marketing Director at Malaysians Of Melbourne University Association (MoMU)
September 1, 2024 - September 1, 2025
Lead MoMU marketing team; manage social media accounts; plan and supervise promotional material/documentary shoots for events, collaborators and sponsors (Kaya Pilates, Lukumades, Graduan, MASCA, iCake); create brand identity and manage creative direction; boost team morale and demonstrate leadership.
UMSUi International Student Ambassador at UMSUi – University of Melbourne
July 1, 2025 - August 1, 2026
Volunteer program representing and supporting the international student community; contribute over 30 hours assisting in event planning, publicity and on-ground logistics for large-scale social and cultural events on and off campus; gain formal recognition through Melbourne Plus program for leadership and cross-cultural communication.
Marketing Officer at Malaysians Of Melbourne University (MoMU)
October 1, 2023 - September 30, 2024
Increased brand awareness by developing and implementing targeted marketing campaigns; boosted social media engagement with regular content updates and creative visuals; worked with sponsors such as @lukumadesaustralia, @soulsoulcafe, @icake_melbourne to shoot promotional video content; designed graphics for print materials, online platforms and event displays; engaged in planning and hands-on interaction with customers during public and promotional events (UMSU Night Market, MoMU x SSS Night in the Clouds).
Receptionist Trainee at Dr Tan Boon Chong Ophthalmology
January 1, 2022 - August 31, 2022
Demonstrated punctuality and reliability by consistently arriving on time for shifts and completing tasks efficiently; balanced multiple phone lines while remaining courteous; streamlined appointment scheduling for optimal workflow and timely service.

Education

Bachelor of Science in Biotechnology at University of Melbourne
January 11, 2030 - January 10, 2026
Trinity College Foundation Studies Program at Trinity College Foundation Studies
January 11, 2030 - January 10, 2026
Bachelor of Science (Biotechnology) at University of Melbourne
January 11, 2030 - January 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet