Jasmin Yaqubi

Worked within the marketing team to deliver weekly and monthly marketing initiatives supporting internal staffing and sales teams across Canada. Managed and coordinated advertising campaigns with budgets exceeding $100,000, from conception to execution, aligning campaigns to organizational goals and target audiences. Contributed to and independently executed components of the marketing plan, including campaign coordination, vendor coordination, internal communications, and marketing collateral. Helped implement a social media growth plan that increased social media following by 63% within one month. Facilitated marketing e-campaign distribution through HubSpot on behalf of senior leaders, and created creative recruiting and employee materials (business cards, brochures, and talent scout resources). Designed social media visuals using Adobe Photoshop, Illustrator, InDesign, Acrobat, and Canva, and prepared outreach slide decks using Microsoft PowerPoint.

Scheduled clinic appointments efficiently to optimize patient flow, minimize wait times, maximize revenue, and support smooth day-to-day operations. Monitored clinic expenses using Excel to track and analyze financial data for budget optimization. Managed inventory and controlled medical supply costs by monitoring stock levels and identifying cost-effective suppliers, helping reduce overall clinic expenses.

Oversaw daily operations while maintaining compliance with industry regulations and ensuring efficient, high-quality client care. Maintained a 96% client satisfaction rate and supported business performance through marketing and service expansion. Designed and launched new treatment packages that increased client retention and satisfaction and contributed to a 20% revenue increase. Managed social media accounts, creating and scheduling engaging content primarily on Instagram, increasing accounts reached by 168% over ninety days. Increased brand awareness via social media promotional advertising, achieving 68% growth in profile visits, supported by influencer/brand ambassador partnerships and campaign development.