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Hi, I’m John Brian Lancon, a Communications & Operations Specialist with a decade of experience in building and optimizing communities, lifecycle management, and technical support for B2B and SaaS startups. I’ve designed end-to-end community infrastructures, launched acquisition funnels, and created retention loops that translate engagement into product insights. My work blends strategic storytelling with data-driven execution to align cross-functional teams and drive measurable growth. I’ve led multi-channel content ecosystems, managed high-volume support operations, and collaborated with teams at organizations like Murasaki and Warframe to streamline processes, reduce CAC, and scale communities. I’m passionate about proactive, transparent communication, rigorous governance, and practical roadmaps that keep stakeholders and customers aligned while delivering tangible impact.…Hi, I’m John Brian Lancon, a Communications & Operations Specialist with a decade of experience in building and optimizing communities, lifecycle management, and technical support for B2B and SaaS startups. I’ve designed end-to-end community infrastructures, launched acquisition funnels, and created retention loops that translate engagement into product insights. My work blends strategic storytelling with data-driven execution to align cross-functional teams and drive measurable growth. I’ve led multi-channel content ecosystems, managed high-volume support operations, and collaborated with teams at organizations like Murasaki and Warframe to streamline processes, reduce CAC, and scale communities. I’m passionate about proactive, transparent communication, rigorous governance, and practical roadmaps that keep stakeholders and customers aligned while delivering tangible impact.

John Brian Lancon

Community Manager, Copywriter, Social Media Manager, +7

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Hi, I’m John Brian Lancon, a Communications & Operations Specialist with a decade of experience in building and optimizing communities, lifecycle management, and technical support for B2B and SaaS startups. I’ve designed end-to-end community infrastructures, launched acquisition funnels, and created retention loops that translate engagement into product insights. My work blends strategic storytelling with data-driven execution to align cross-functional teams and drive measurable growth. I’ve led multi-channel content ecosystems, managed high-volume support operations, and collaborated with teams at organizations like Murasaki and Warframe to streamline processes, reduce CAC, and scale communities. I’m passionate about proactive, transparent communication, rigorous governance, and practical roadmaps that keep stakeholders and customers aligned while delivering tangible impact.…Hi, I’m John Brian Lancon, a Communications & Operations Specialist with a decade of experience in building and optimizing communities, lifecycle management, and technical support for B2B and SaaS startups. I’ve designed end-to-end community infrastructures, launched acquisition funnels, and created retention loops that translate engagement into product insights. My work blends strategic storytelling with data-driven execution to align cross-functional teams and drive measurable growth. I’ve led multi-channel content ecosystems, managed high-volume support operations, and collaborated with teams at organizations like Murasaki and Warframe to streamline processes, reduce CAC, and scale communities. I’m passionate about proactive, transparent communication, rigorous governance, and practical roadmaps that keep stakeholders and customers aligned while delivering tangible impact.

Available to hire

Hi, I’m John Brian Lancon, a Communications & Operations Specialist with a decade of experience in building and optimizing communities, lifecycle management, and technical support for B2B and SaaS startups. I’ve designed end-to-end community infrastructures, launched acquisition funnels, and created retention loops that translate engagement into product insights. My work blends strategic storytelling with data-driven execution to align cross-functional teams and drive measurable growth.

I’ve led multi-channel content ecosystems, managed high-volume support operations, and collaborated with teams at organizations like Murasaki and Warframe to streamline processes, reduce CAC, and scale communities. I’m passionate about proactive, transparent communication, rigorous governance, and practical roadmaps that keep stakeholders and customers aligned while delivering tangible impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Head of Communications at Murasaki B.V.

November 1, 2024 - February 1, 2026

Owned end-to-end community lifecycle; built acquisition funnels and onboarding frameworks; led GTM initiatives for B2B and SaaS verticals; reduced CAC by 50% through optimized ad strategies; managed content and social ecosystem; authored technical white papers; drove multi-channel engagement; designed visuals; established high-volume workflows for billing disputes, logistics, executive support, and fraud mitigation at scale.

Community Operations Manager at Murasaki B.V.

May 1, 2022 - November 1, 2024

Spearheaded community infrastructure for the e-pick Pokémon TCG platform and DLPay crypto integration with DLSite; launched campaigns growing user base from 0 to 12k+ active members; managed official Twitter and Instagram accounts; designed assets in Canva and scheduled content to maximize organic reach; developed wireframes and landing pages; executed gamified user acquisitions; authored white papers and articles; organized 70+ events to boost engagement; implemented onboarding strategy and built internal advocates to raise retention.

Freelance Content Writer at Coin360

September 1, 2024 - February 1, 2025

Produced SEO-optimized editorial content targeting high-intent long-tail queries; leveraged Ahrefs and KPIs to streamline research and content generation; translated complex dev docs into accessible user guides and white papers, breaking down dense mechanisms without sacrificing accuracy.

Lead Community Manager at Mod Union

February 1, 2022 - April 1, 2024

Managed simultaneous operations for 15+ B2B Tech & Gaming clients across distinct pipelines; improved engagement and retention across ecosystems; led crisis response for a FinTech client during a major network collapse; developed analytics, SOPs, FAQs, and knowledge bases; organized 70+ events; implemented onboarding strategies and built a web of internal advocates to boost retention.

Strategic Advisor & Community Consultant at Multiple (Blue Chicks, Golden Tides, KyivAid, NFT GamingDAO, Block Mercs, Stockware Industries)

August 1, 2021 - August 1, 2023

Provided counsel on project operations, product development, digital asset development, and core functionalities to drive user acquisition; authored project white papers and delivered actionable operational recommendations; collaborated with developers on game mechanics and UX enhancements; launched and operated community channels for diverse projects, organizing events to boost engagement.

Claims Verification Specialist at EC Solutions (Citizens Disability)

April 1, 2018 - February 1, 2021

Performed manual audits on sensitive user data, verifying documentation against regulatory standards to prevent processing errors; acted as a quality gate for high-volume applications; maintained 100% HIPAA compliance and ensured PII integrity in internal processes.

Customer Success & Technical Operations at Multiple (Warframe, Dell (Alienware), UPS, TaskUs)

January 1, 2014 - January 1, 2020

Gaming economy support for Warframe (Tier 2): handled account security, billing disputes, and fraud mitigation; diagnosed complex hardware/software issues for high-performance gaming rigs; guided users through POST issues, BIOS/driver updates, and integrity scans; managed high-volume ticket flows (700–800 tickets per head during surges); maintained data logs, compliance, and cross-team communications.

Strategic Advisor & Community Consultant at Multiple (Blue Chicks, Golden Tides, KyivAid, NFT GamingDAO, Block Mercs, Stockwar Industries)

August 1, 2021 - August 1, 2023

Provided counsel on project operations, product development, digital asset development, and core functionalities to drive user acquisition. Authored project white papers and delivered actionable operational recommendations. Collaborated with developers on game mechanics and UX improvements. Launched and operated community channels for diverse projects (Non-Profit, Gaming Communities, Tech Startups).