I am a senior graphic designer with extensive experience crafting high-impact visuals for global brands such as Hewlett-Packard, Canon, Oracle, and Leviton. I specialize in visual design for digital and print, brand strategy, content development, and production, and I enjoy leading cross-functional teams to deliver cohesive campaigns across web, social, packaging, and trade show materials. I bring a craftsman's mindset from my training in carpentry and joinery, which shapes my precision and attention to detail. I’ve led teams and initiatives—from implementing branded high-resolution wraps that cut costs and lead times to chairing sustainability efforts—while mentoring teammates and collaborating closely with UX and development to ensure consistent, high-quality results.

John Payne

I am a senior graphic designer with extensive experience crafting high-impact visuals for global brands such as Hewlett-Packard, Canon, Oracle, and Leviton. I specialize in visual design for digital and print, brand strategy, content development, and production, and I enjoy leading cross-functional teams to deliver cohesive campaigns across web, social, packaging, and trade show materials. I bring a craftsman's mindset from my training in carpentry and joinery, which shapes my precision and attention to detail. I’ve led teams and initiatives—from implementing branded high-resolution wraps that cut costs and lead times to chairing sustainability efforts—while mentoring teammates and collaborating closely with UX and development to ensure consistent, high-quality results.

Available to hire

I am a senior graphic designer with extensive experience crafting high-impact visuals for global brands such as Hewlett-Packard, Canon, Oracle, and Leviton. I specialize in visual design for digital and print, brand strategy, content development, and production, and I enjoy leading cross-functional teams to deliver cohesive campaigns across web, social, packaging, and trade show materials.

I bring a craftsman’s mindset from my training in carpentry and joinery, which shapes my precision and attention to detail. I’ve led teams and initiatives—from implementing branded high-resolution wraps that cut costs and lead times to chairing sustainability efforts—while mentoring teammates and collaborating closely with UX and development to ensure consistent, high-quality results.

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Work Experience

Graphic design services at Lithology-USA
May 1, 2012 - Present
• Available to provide graphic and web design, and print management services.
Senior Graphic Designer at Leviton
May 1, 2013 - January 1, 2025
• Created a full range of branded marketing assets for smart residential products, including on/ offline consumer marketing assets and material, Amazon A+ and Premium content, catalogs and exhibition materials. • Performed high-profile photo-editing, color balancing and retouching on associated imaging. • Collaborated with UX designers to create sub-brand identities for new products and applications, to guarantee consistent cross-collateral distribution. • Maintained seamless implementation of design by overseeing developers. • Managed print production, from vendor selection to press checks and inventory monitoring. • Managed a portfolio of products across Leviton.com, Amazon.com, and HomeDepot.com, leading product launches and ensuring consistent, synchronized content across all platforms. • Drove a 45% increase in web page rankings through collaboration with an SEO subject matter expert and implementation of targeted content strategies. • Developed cohesive and streamlined content for social media, YouTube, and the company website to support product launches and special campaigns. • Served as Sustainability Committee Chairman for my local office. - Notable brands: Leviton Manufacturing | Decora Smart | MyLeviton App | Leviton Load Centers.
Contract Designer at HAI by Leviton
April 9, 2026 - Present
Studio Manager at Peter A. Mayer Advertising
August 1, 2010 - May 1, 2012
• Coordinated and assigned daily tasks for a seven-person design studio. • Advised internal teams and stakeholders on print production, preflight, and pre-press processes. • Participated in design, layout, high-profile photo-editing, color balancing and retouching on various assets for CenturyLink, New Orleans Zephyrs, Whitney Hancock and Marucci Sports, including branded offline consumer marketing materials, and large format Out-Of-Home. • Conducted staff training, recruiting and interviewing, and biannual performance appraisals. - Notable clients: CenturyLink | New Orleans Zephyrs | Whitney Hancock | Marucci Sports.
Graphic design services at Lithology-UK
January 1, 2008 - March 1, 2010
• Provided freelance design and layout, high-profile photo-editing, and pre-press services to UK design agencies and recruiters. - Notable clients: Voyage Design | BWP Group | Electronic Arts | British Gas | Symantec Recruiters: Profiles Creative, Cream Recruitment, Creative Career Partnership, Aquent.
Senior Artworker and Acting Head of Artwork at Tidalwave
September 1, 1999 - January 1, 2008
• Designed and built layouts for marketing and packaging materials in collaboration with art directors, account managers, and proofreaders. • Scheduled and assigned artworking and production tasks to studio staff. • Performed high-profile photo-editing, color balancing and retouching on associated imaging. • Finalized print production, preflight and pre-press details to in-house built files. • Trained all staff on studio best practices. • Managed all temporary creative freelancers. - Notable clients: Hewlett-Packard | Microsoft | Vodafone | PeopleSoft | Canon | Nokia.
Freelance Graphic Designer at Lithology-USA
May 1, 2012 - Present
Provided graphic and web design, and print management services, delivering branding, layout, and prepress support for client projects.
Contract Designer at HAI by Leviton
September 1, 2012 - May 1, 2013
Led post-acquisition re-branding of offline corporate marketing and packaging assets, including catalogs and exhibition materials; managed print production from vendor selection to press checks.

Education

City & Guilds Advanced Craft Carpentry & Joinery at HWLC
September 1, 1988 - July 1, 1992

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Manufacturing, Real Estate & Construction, Computers & Electronics, Education, Telecommunications, Energy & Utilities, Media & Entertainment, Retail, Software & Internet, Professional Services