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I’m a paid media specialist with experience across Google Ads, Meta Ads, and analytics, delivering performance-driven campaigns under varied budgets. I have a strong grasp of tracking, optimization, and translating business goals into practical marketing execution. Known for clear thinking, structured work, and dependable results, I’m excited to bring data-driven strategies to growth-focused teams.…I’m a paid media specialist with experience across Google Ads, Meta Ads, and analytics, delivering performance-driven campaigns under varied budgets. I have a strong grasp of tracking, optimization, and translating business goals into practical marketing execution. Known for clear thinking, structured work, and dependable results, I’m excited to bring data-driven strategies to growth-focused teams.

Jean-Pierre Jerrard

Digital Marketer, Marketing Strategist, Social Media Manager, +4

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I’m a paid media specialist with experience across Google Ads, Meta Ads, and analytics, delivering performance-driven campaigns under varied budgets. I have a strong grasp of tracking, optimization, and translating business goals into practical marketing execution. Known for clear thinking, structured work, and dependable results, I’m excited to bring data-driven strategies to growth-focused teams.…I’m a paid media specialist with experience across Google Ads, Meta Ads, and analytics, delivering performance-driven campaigns under varied budgets. I have a strong grasp of tracking, optimization, and translating business goals into practical marketing execution. Known for clear thinking, structured work, and dependable results, I’m excited to bring data-driven strategies to growth-focused teams.

Available to hire

I’m a paid media specialist with experience across Google Ads, Meta Ads, and analytics, delivering performance-driven campaigns under varied budgets. I have a strong grasp of tracking, optimization, and translating business goals into practical marketing execution.

Known for clear thinking, structured work, and dependable results, I’m excited to bring data-driven strategies to growth-focused teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Afrikaans

Advanced

Work Experience

Marketing and Admin Manager at LGT Marketing (Self-Employed)

January 1, 2017 - January 1, 2021

Led a digital marketing consultancy for local service businesses and e-commerce brands. Planned and managed Google Ads and Meta Ads campaigns, implemented tracking with Google Tag Manager and GA4, performed SEO and AI-driven optimization, and produced educational video content aligned with marketing goals. Focused on improving visibility, lead quality, conversion, and audience growth with clear reporting to support decision-making.

Marketing and Admin Manager at IRUNA Digital Marketing Consultancy

January 1, 2017 - January 1, 2021

Managed marketing and administration for a boutique digital marketing consultancy, collaborating with local service businesses and e-commerce brands to improve visibility, lead quality, and performance. Planned, set up, and optimized Google Ads and Meta Ads campaigns, and implemented conversion tracking via Google Tag Manager and GA4. Delivered SEO and Generative Engine Optimization work, including on-page optimization, content structuring, and Google Business Profile management.

Content Creator, Marketing Department at Nova Kid School

January 1, 2021 - January 1, 2023

Content creator for Nova Kid School's marketing department. Supported campaign content planning and production, contributed to cross-channel promotion, and assisted with SEO-related content optimization to improve discoverability.

Founder & Digital Marketing Freelancer at Kraeve Marketing

January 1, 2021 - Present

Founded Kraeve Marketing and operate as a digital marketing freelancer delivering paid media campaigns across Google Ads and Meta Ads, driving performance within varied budgets. Focus on tracking, optimization, and translating business goals into practical marketing systems.