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Social media and campaign strategist with 6+ years of experience managing 20+ brands. Skilled in 360° campaign planning, leading cross-functional teams, and building strong client relationships—delivering measurable growth in engagement, reach, and budget efficiency through a mix of creative strategy and analytical problem-solving.…

Jeany Claudia

Brand Strategist, Social Media Manager, Content Creator, +5

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Social media and campaign strategist with 6+ years of experience managing 20+ brands. Skilled in 360° campaign planning, leading cross-functional teams, and building strong client relationships—delivering measurable growth in engagement, reach, and budget efficiency through a mix of creative strategy and analytical problem-solving.…

Available to hire

Social media and campaign strategist with 6+ years of experience managing 20+ brands. Skilled in 360° campaign planning, leading cross-functional teams, and building strong client relationships—delivering measurable growth in engagement, reach, and budget efficiency through a mix of creative strategy and analytical problem-solving.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Community Manager

January 20, 2026 - March 20, 2026

Managed community engagement and content publishing across YouTube, X, Instagram, and TikTok; coordinated content quality and interactions with audiences.

Head of Social Media & Campaigns Strategy Lead

January 20, 2026 - March 20, 2026

Managed community engagement across YouTube, X, Instagram, and TikTok—overseeing content publishing and audience interactions. Conducted outreach to 60+ clients/month for testimonial interviews and produced 5–10 YouTube Shorts featuring customer success stories. Planned and executed 3+ giveaway campaigns on X, increasing engagement from single-digit interactions to hundreds of comments and thousands of likes. Reached out to 30+ influencers/day to build partnerships, managing outreach communication from onboarding through collaboration.

Creative & Social Media Manager

November 1, 2025 - Present

Managed creative strategy and social media for two education brands, overseeing content planning, production, and brand consistency. Directed photographers, videographers, designers, and editors to approve marketing materials before publication. Produced copywriting and multimedia content, improving branding, content strategy, and workflow—boosting profile visits by 57.3%, link taps by 167.3%, and ensuring 100% posting consistency during event coverage.

Brand Lead

December 1, 2022 - May 20, 2025

Key client contact for 15+ brands with campaign budgets ranging from $600 to $20K. Executed 360° campaigns, led teams, and negotiated with vendors to reduce costs by 15% without reducing quality. Improved engagement by 35% and reach by 50%. Coordinated 10–25 KOLs/influencers to increase brand visibility among Gen Z and millennials.

Brand Lead at Sense Indonesia

December 1, 2022 - May 31, 2025

- Main client contact for 15+ brands with campaign budgets ranging from $600-$20K. - Executed 360° campaigns, led teams, and negotiated with vendors reduced costs by 15% without reducing quality, boosting engagement +35% and reach +50%. - Coordinated 10-25 KOLs/influencers, increasing brand visibility among Gen Z & Millennials.

Social Media Specialist Manager

November 1, 2022 - November 1, 2022

Managed 4 brand social media accounts (Instagram & TikTok) from planning to execution; created content calendars aligned with brand guidelines; boosted engagement by 20-30%; developed production briefs, on-time delivery of 90+ assets/month; produced monthly performance reports with actionable insights.

Social Media Specialist

February 1, 2022 - November 1, 2022

Managed 4 brands’ social media accounts (Instagram & TikTok) from planning to execution. Created content calendars aligned with brand guidelines, improving engagement by 20–30%. Developed production briefs and delivered up to 90+ assets per month on time. Produced monthly performance reports with actionable insights that improved CTR by 15%.

Social Media Lead at Sense Indonesia

February 1, 2022 - November 30, 2022

- Led 10 specialists managing 14 brands across F&B, lifestyle, and retail. - Oversaw content production end-to-end from brainstorming to approval (aligned with client brand voice & campaign objectives), maintained 95% on-time posting rate. - Built reporting system & brief templates, reducing turnaround time by 70%.

Sales Manager (Remote)

January 31, 2022 - January 31, 2022

Closed deals with 20+ SME & enterprise F&B clients; drove B2B photography sales; exceeded monthly sales target (up to 210%), achieved regular goal attainment; created pitch decks & proposals; increased closing rate by 35%; coordinated production team, ensuring smooth execution and 20% client retention.

Sales Manager

November 1, 2021 - January 20, 2022

Closed deals with 20+ SME and enterprise F&B clients, driving B2B photography sales. Exceeded monthly sales targets (up to 210%) and met regular goal attainment. Created pitch decks and proposals, increasing closing rate by 35%. Coordinated production teams to ensure smooth execution and achieved 20% client retention.

Sales & Business Development Intern

March 1, 2019 - June 1, 2019

Analyzed competitors and customers, prioritizing low-transactions using a Severity-Urgency matrix. Developed solutions using marketing mix, AIDA, DM(A)IC, and B2B frameworks, evaluating alternatives with scoring and budget estimation. Planned sponsorship and Instagram campaigns, creating a Gantt chart timeline for execution.

Business Development Intern (Remote) at Jasa Foto Jakarta

March 1, 2019 - June 30, 2019

- Analyzed competitors & customers, prioritizing low transactions via Severity-Urgency matrix. - Developed solutions using Marketing Mix, AIDA, DMAIC & B2B frameworks; evaluated alternatives with scoring and budget estimation. - Planned sponsorship & Instagram campaigns, creating Gantt Chart timeline for execution.

Social Media Lead

September 20, 2015 - September 20, 2019

Led 10 specialists managing 14 brands across F&B, lifestyle, and retail. Awawed content production from brainstorming to approval aligned with client brand voice and campaign objectives, maintaining a 95% on-time posting rate. Built reporting systems and brief templates, reducing turnaround time by 70%.