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Marketing and communications professional with hands-on experience in social media management, content creation, digital marketing, and brand strategy. Experienced in audience engagement, community-building, and event promotion through social-first storytelling and short-form video. Proven background supporting influencer and brand campaigns, creating graphics and promotional content, and using social performance insights to grow reach and engagement. Grounded in communications, media production, and entertainment marketing, with experience interviewing talent and producing timely, deadline-driven content.…Marketing and communications professional with hands-on experience in social media management, content creation, digital marketing, and brand strategy. Experienced in audience engagement, community-building, and event promotion through social-first storytelling and short-form video. Proven background supporting influencer and brand campaigns, creating graphics and promotional content, and using social performance insights to grow reach and engagement. Grounded in communications, media production, and entertainment marketing, with experience interviewing talent and producing timely, deadline-driven content.

Jennifer Villaseñor

Social Media Manager, Digital Marketer, Content Producer, +5

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Marketing and communications professional with hands-on experience in social media management, content creation, digital marketing, and brand strategy. Experienced in audience engagement, community-building, and event promotion through social-first storytelling and short-form video. Proven background supporting influencer and brand campaigns, creating graphics and promotional content, and using social performance insights to grow reach and engagement. Grounded in communications, media production, and entertainment marketing, with experience interviewing talent and producing timely, deadline-driven content.…Marketing and communications professional with hands-on experience in social media management, content creation, digital marketing, and brand strategy. Experienced in audience engagement, community-building, and event promotion through social-first storytelling and short-form video. Proven background supporting influencer and brand campaigns, creating graphics and promotional content, and using social performance insights to grow reach and engagement. Grounded in communications, media production, and entertainment marketing, with experience interviewing talent and producing timely, deadline-driven content.

Available to hire

Marketing and communications professional with hands-on experience in social media management, content creation, digital marketing, and brand strategy. Experienced in audience engagement, community-building, and event promotion through social-first storytelling and short-form video.

Proven background supporting influencer and brand campaigns, creating graphics and promotional content, and using social performance insights to grow reach and engagement. Grounded in communications, media production, and entertainment marketing, with experience interviewing talent and producing timely, deadline-driven content.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Director at Coog Radio — University of Houston

June 1, 2025 - May 31, 2026

Led social media strategy and day-to-day content management across Instagram and other digital platforms for the student radio organization. Created and managed promotional content including Instagram Reels, graphics, and social campaigns supporting artists, campus programming, and organization initiatives. Grew Instagram presence to 4,000+ followers and generated 80K–100K+ views on high-performing short-form video. Planned and promoted major campus events (music festivals, concerts, themed events, College Radio Day programming). Coordinated Street Team content by interviewing athletes, artists, students, and campus personalities for social-first video. Collaborated with student media, artists, campus organizations, and event partners to expand reach and strengthen brand visibility.

Social Media Marketing Intern at LIVIA

June 1, 2024 - August 31, 2024

Developed platform-specific social media content and marketing concepts for an AI-powered companion application to increase brand awareness and engagement. Researched social media trends and translated emerging formats into relevant content ideas. Supported community engagement and digital marketing initiatives across social platforms. Used social performance insights to identify content opportunities and inform marketing strategy.

Social Media Marketing Intern at CIPIO.AI

January 1, 2024 - December 31, 2024

Supported social media marketing initiatives for a creator-focused technology company. Researched creators, trends, and audience behavior to identify relevant content and partnership opportunities. Assisted with social content development, campaign execution, and community engagement. Monitored social performance and identified opportunities to strengthen reach and engagement.