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I manage the end-to-end design lifecycle for 6-7 distinct e-commerce and retail brands. I specialize in designing consumer packaging, 3D concept visualizations, and high-impact Point-of-Purchase (POP) displays that drive sales in major national retailers, including Costco and Walgreens. From conceptualizing pallet displays to executing targeted e-commerce assets and UGC social media campaigns, I understand how to create cohesive, omni-channel brand experiences that resonate with consumers and retail buyers alike. I am deeply experienced in navigating FDA labeling standards, Supplement Facts (SFP), and Nutrition Facts (NFP) panels. I consistently enforce strict regulatory checks to ensure that all assets pass final GMP-certified reviews and meet exact production specifications. I am highly proficient in pre-press production and Digital Asset Management (DAM), ensuring that every file leaving my desk is 100% accurate, on-brand, and production-ready.
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