I’m Jessica Choeung, a product designer who partners closely with product managers, engineers, and stakeholders to turn customer problems into high-impact product opportunities. I lead end-to-end design—from discovery and usability testing through prototyping and delivery—focused on creating intuitive experiences for real users, especially in healthcare settings. I’ve also driven accessibility and UX improvements across platforms and built scalable design systems with reusable components and tokens to help teams move faster with consistent quality. Before specialising in product design, I designed and built responsive web experiences, strengthening my ability to collaborate effectively with developers and ship practical, accessible solutions.

Jessica Choeung

I’m Jessica Choeung, a product designer who partners closely with product managers, engineers, and stakeholders to turn customer problems into high-impact product opportunities. I lead end-to-end design—from discovery and usability testing through prototyping and delivery—focused on creating intuitive experiences for real users, especially in healthcare settings. I’ve also driven accessibility and UX improvements across platforms and built scalable design systems with reusable components and tokens to help teams move faster with consistent quality. Before specialising in product design, I designed and built responsive web experiences, strengthening my ability to collaborate effectively with developers and ship practical, accessible solutions.

Available to hire

I’m Jessica Choeung, a product designer who partners closely with product managers, engineers, and stakeholders to turn customer problems into high-impact product opportunities. I lead end-to-end design—from discovery and usability testing through prototyping and delivery—focused on creating intuitive experiences for real users, especially in healthcare settings.

I’ve also driven accessibility and UX improvements across platforms and built scalable design systems with reusable components and tokens to help teams move faster with consistent quality. Before specialising in product design, I designed and built responsive web experiences, strengthening my ability to collaborate effectively with developers and ship practical, accessible solutions.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Product Designer at Cubiko
February 1, 2022 - July 1, 2026
Partnered with product managers, engineers and stakeholders to shape product strategy, prioritize initiatives, and translate customer problems into high-impact product opportunities. Led end-to-end design across discovery, ideation, prototyping, usability testing, and delivery for new product features used by thousands of healthcare professionals. Simplified complex healthcare service workflows across multiple user roles to improve task efficiency and usability while balancing user needs with technical constraints. Led a platform-wide accessibility and UX uplift aligned with accessibility best practices, contributing to reduced customer churn and increased product adoption. Built and maintained a scalable design system with reusable components and design tokens to improve consistency and accelerate delivery across design, engineering, and marketing.
Front-end Developer/Designer at Brightfox
April 1, 2021 - February 1, 2022
Designed and built responsive websites and web applications by translating business requirements into intuitive, accessible digital experiences. Bridged design and development from concept through implementation while working closely with internal teams and clients to deliver technically feasible solutions. Improved client websites using user-centred information architecture, interface design, and content strategy.

Education

Bachelor of Information Technology - User Experience Design at The University of Queensland
January 11, 2030 - September 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Software & Internet