Ever since I was a little girl, I've loved to create. Whether I was copying my mother's old news anchor reels or performing in a local production of "Annie," I found myself happiest when I was using my imagination and creativity. That early imagination turned into purpose when I studied broadcast journalism at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, where I honed the craft of creating content that’s informative, engaging, and human. Today, I’m a passionate and results-driven Social Media Manager with over five years of professional, agency experience helping brands build vibrant digital footprints and authentic community engagement. I blend content strategy, storytelling, and creativity to help businesses grow their online presence and reach audiences that matter. My background includes: * Video editing and production — crafting eye-catching content that tells a story * Copywriting and content creation — creating captions and narratives that resonate * Strategic planning and analytics — using data to optimize performance * Graphic design and visual storytelling — turning concepts into scroll-stopping visuals I believe people should love what they do. I love editing videos that grab attention, writing stories that matter, and creating social media strategies that go beyond expectations. Whether I’m launching a campaign, starting conversations within a community, or shaping a brand’s voice, creativity and connection are always at the heart of my work. If you’re looking to grow your brand’s social media presence or collaborate on meaningful, creative content, let’s connect!

Jessie Joaka

Ever since I was a little girl, I've loved to create. Whether I was copying my mother's old news anchor reels or performing in a local production of "Annie," I found myself happiest when I was using my imagination and creativity. That early imagination turned into purpose when I studied broadcast journalism at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, where I honed the craft of creating content that’s informative, engaging, and human. Today, I’m a passionate and results-driven Social Media Manager with over five years of professional, agency experience helping brands build vibrant digital footprints and authentic community engagement. I blend content strategy, storytelling, and creativity to help businesses grow their online presence and reach audiences that matter. My background includes: * Video editing and production — crafting eye-catching content that tells a story * Copywriting and content creation — creating captions and narratives that resonate * Strategic planning and analytics — using data to optimize performance * Graphic design and visual storytelling — turning concepts into scroll-stopping visuals I believe people should love what they do. I love editing videos that grab attention, writing stories that matter, and creating social media strategies that go beyond expectations. Whether I’m launching a campaign, starting conversations within a community, or shaping a brand’s voice, creativity and connection are always at the heart of my work. If you’re looking to grow your brand’s social media presence or collaborate on meaningful, creative content, let’s connect!

Available to hire

Ever since I was a little girl, I’ve loved to create. Whether I was copying my mother’s old news anchor reels or performing in a local production of “Annie,” I found myself happiest when I was using my imagination and creativity. That early imagination turned into purpose when I studied broadcast journalism at the Walter Cronkite School of Journalism and Mass Communication at Arizona State University, where I honed the craft of creating content that’s informative, engaging, and human.

Today, I’m a passionate and results-driven Social Media Manager with over five years of professional, agency experience helping brands build vibrant digital footprints and authentic community engagement. I blend content strategy, storytelling, and creativity to help businesses grow their online presence and reach audiences that matter.

My background includes:

  • Video editing and production — crafting eye-catching content that tells a story
  • Copywriting and content creation — creating captions and narratives that resonate
  • Strategic planning and analytics — using data to optimize performance
  • Graphic design and visual storytelling — turning concepts into scroll-stopping visuals

I believe people should love what they do. I love editing videos that grab attention, writing stories that matter, and creating social media strategies that go beyond expectations. Whether I’m launching a campaign, starting conversations within a community, or shaping a brand’s voice, creativity and connection are always at the heart of my work.
If you’re looking to grow your brand’s social media presence or collaborate on meaningful, creative content, let’s connect!

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Language

English
Fluent

Work Experience

Social Media Manager at Riverside Theatre
January 1, 2026 - Present
Create trend-driven TikToks and Instagram Reels that translate production themes into content.
Social Media Manager at Get Visible Digital Marketing Agency
July 1, 2020 - July 1, 2025
Refine social media strategy to reflect theatre's artistic mission and community goals; Produce behind-the-scenes content; Highlight performers and creative process; Create trend-driven TikToks and Instagram Reels that translate production themes into content.
Social Media Manager at La Machine Consulting
May 1, 2020 - July 1, 2020
Develop brand awareness and compose online and social media content; Design eye-catching print graphics for marketing campaigns; Built and launched the company’s first social media strategy.
Shadow Reporter at ABC15 News Broadcast
November 1, 2019 - November 30, 2019
Shadow reporter; Report news stories to daily broadcast; Travel with morning field reporter/videographer to live locations; Help produce the morning broadcast; Gain hands-on experience by shadowing professionals in a top-15 television market.
Intern at Right This Minute TV Show
August 1, 2019 - December 1, 2019
Assemble materials such as graphics, music, raw camera footage, and other special effects into a finished video product to air on a nationally syndicated television show; Monitor the internet for trending content; Write and edit daily web stories for Right This Minute; Record data including copyright and licensing information into production database.
Anchor / Justice Reporter at Cronkite News
June 1, 2019 - August 31, 2019
Report news stories on deadline for daily broadcast; Shoot and edit video and audio for broadcast using Adobe Premiere Pro CC and Audition; Anchor daily news broadcasts; Review and edit copy content, grammar, and punctuation following AP guidelines; Transform broadcast scripts into online publications; Deliver live reports on breaking news from on-scene location.

Education

Bachelor of Arts at Walter Cronkite School of Journalism and Mass Communication, Arizona State University, Tempe
January 11, 2030 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment