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I'm a Seattle-based content creator and strategic partner focused on short-form video and direct-response social content for brands across lifestyle, beauty, wellness, home, and pet verticals. I bring a rare combination of hands-on content production and strategic thinking built on a background in sales, client relations, and business ownership. I'm currently completing Motion's Creative Strategy Certification (expected May 2026). My work emphasizes platform-native content designed to drive watch time, retention, and conversions, and I thrive on collaborating with brand partners to align assets with campaign objectives across paid and organic channels.…I'm a Seattle-based content creator and strategic partner focused on short-form video and direct-response social content for brands across lifestyle, beauty, wellness, home, and pet verticals. I bring a rare combination of hands-on content production and strategic thinking built on a background in sales, client relations, and business ownership. I'm currently completing Motion's Creative Strategy Certification (expected May 2026). My work emphasizes platform-native content designed to drive watch time, retention, and conversions, and I thrive on collaborating with brand partners to align assets with campaign objectives across paid and organic channels.

Jess Roush

Social Media Manager, Content Creator, Video Editor, +2

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I'm a Seattle-based content creator and strategic partner focused on short-form video and direct-response social content for brands across lifestyle, beauty, wellness, home, and pet verticals. I bring a rare combination of hands-on content production and strategic thinking built on a background in sales, client relations, and business ownership. I'm currently completing Motion's Creative Strategy Certification (expected May 2026). My work emphasizes platform-native content designed to drive watch time, retention, and conversions, and I thrive on collaborating with brand partners to align assets with campaign objectives across paid and organic channels.…I'm a Seattle-based content creator and strategic partner focused on short-form video and direct-response social content for brands across lifestyle, beauty, wellness, home, and pet verticals. I bring a rare combination of hands-on content production and strategic thinking built on a background in sales, client relations, and business ownership. I'm currently completing Motion's Creative Strategy Certification (expected May 2026). My work emphasizes platform-native content designed to drive watch time, retention, and conversions, and I thrive on collaborating with brand partners to align assets with campaign objectives across paid and organic channels.

Available to hire

I’m a Seattle-based content creator and strategic partner focused on short-form video and direct-response social content for brands across lifestyle, beauty, wellness, home, and pet verticals. I bring a rare combination of hands-on content production and strategic thinking built on a background in sales, client relations, and business ownership.

I’m currently completing Motion’s Creative Strategy Certification (expected May 2026). My work emphasizes platform-native content designed to drive watch time, retention, and conversions, and I thrive on collaborating with brand partners to align assets with campaign objectives across paid and organic channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Owner + Operator at Design + Sales Consultant

June 1, 2025 - Present

Self-employed designer and sales consultant responsible for developing social content strategies, executing campaigns, and driving client engagement. Focus on blending design with sales objectives, end-to-end project management, and maintaining brand voice across channels.

Social Media Specialist at Budget Blinds

December 1, 2023 - October 26, 2025

Led social media campaigns, content creation, and end-to-end project management for brand awareness and audience engagement (Everett, WA). Focus on authentic content, UGC, and collaboration with cross-functional teams to meet campaign goals.

Founder & Content Creator at Jess Roush Creative

June 1, 2025 - Present

Concept, script, film, and edit short-form video content (TikTok, Reels, YouTube Shorts) for brands across lifestyle, home, pets, beauty, skin care, supplements, and outdoor niches. Produce conversion-focused UGC ads using direct-response frameworks: hook-first structure, problem/solution storytelling, social proof, and strong CTAs. Develop and test multiple hook variations per deliverable to identify top-performing angles. Apply creative strategy principles to develop platform-native content built for watch time, retention, and click-through performance. Collaborate directly with brand partners to align content with campaign objectives, ensuring assets are optimized for both paid and organic distribution. Clients include Sundays for Dogs, Pestie, Fling Gummies, and other DTC/CPG brands.

Design & Sales Consultant at Budget Blinds

August 1, 2021 - December 1, 2023

Conducted in-home consultations, delivering tailored design recommendations and visual presentations to clients. Maintained a 51% closing rate through trust-based selling and persuasive, solution-focused communication. Managed a full project pipeline simultaneously, demonstrating organization and client management skills central to freelance content work.

Owner & Personal Trainer at Training With Jess

May 1, 2019 - December 1, 2023

Built and grew a client base through organic social media content, referrals, and community networking. Produced educational and promotional content for online audiences across Instagram and other platforms. Designed results-driven client programs, using data and feedback to improve engagement and retention.

Head of Classes & Community at The Lotus Method

April 1, 2017 - May 1, 2019

Created engaging member content and led community programming that increased participation and retention. Onboarded new clients at a 98% conversion rate, demonstrating persuasive communication and relationship-building. Authored training manuals and led staff education sessions — early evidence of instructional content creation.