Web designer, web developer, digital marketer, SEO specialist, and eCommerce manager who leads end-to-end online business development—from customer marketing and lead acquisition to technical requirements analysis and website construction. Supports a broad portfolio of clients with a focus on measurable performance improvements. Experienced senior web leader who manages corporate web properties and digital presence, redesigning and launching responsive WordPress sites, improving organic reach, and driving data-informed decisions. Partners cross-functionally to strengthen messaging, expand organic visibility, and optimize ad conversion performance.

Jon Martin

Web designer, web developer, digital marketer, SEO specialist, and eCommerce manager who leads end-to-end online business development—from customer marketing and lead acquisition to technical requirements analysis and website construction. Supports a broad portfolio of clients with a focus on measurable performance improvements. Experienced senior web leader who manages corporate web properties and digital presence, redesigning and launching responsive WordPress sites, improving organic reach, and driving data-informed decisions. Partners cross-functionally to strengthen messaging, expand organic visibility, and optimize ad conversion performance.

Available to hire

Web designer, web developer, digital marketer, SEO specialist, and eCommerce manager who leads end-to-end online business development—from customer marketing and lead acquisition to technical requirements analysis and website construction. Supports a broad portfolio of clients with a focus on measurable performance improvements.

Experienced senior web leader who manages corporate web properties and digital presence, redesigning and launching responsive WordPress sites, improving organic reach, and driving data-informed decisions. Partners cross-functionally to strengthen messaging, expand organic visibility, and optimize ad conversion performance.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Sr. Digital Experience Manager at HG Insights
August 1, 2024 - September 12, 2025
Member of the dedicated corporate communications team responsible for managing the corporate web presence. Redesigned the corporate WordPress website. Increased organic reach by over 14% through a strong content, SEO, and social media strategy. Produced analytics reports in Looker Studio. Fully integrated into multiple cross-functional marketing departments (Product, Customer, and Lead Generation) to improve corporate messaging and ad conversions; collaborated on corporate rebranding design.
Senior Web Experience Manager at HG Insights
February 1, 2021 - August 1, 2024
Managed corporate web properties and digital presence to improve user engagement and brand visibility. Redesigned and launched a responsive corporate WordPress site, modernizing user experience across devices. Increased organic reach by 14% through integrated content marketing and SEO optimization, generating analytics reports to guide data-driven decisions. Partnered with corporate communications, product marketing, customer marketing, and demand generation teams to strengthen messaging, expand organic reach, and improve ad conversion performance.
Head of Web Design & Deployment at AutoVitals
February 1, 2020 - September 12, 2025
Inspired and led a five-person team responsible for hosting, designing, deploying, and maintaining successful lead-generating websites to elevate brand awareness and increase customer count. Tracked analytics and conversions to make data-driven marketing decisions. Managed over 320 individual customer websites and domains. Led SEO, mobile strategy, security, and centralized DNS management.
Head of Web Design and Deployment at Autovitals
October 1, 2017 - February 1, 2020
Directed cross-functional teams designing, deploying, and maintaining high-impact lead generation websites to increase brand visibility and expand the customer acquisition pipeline. Analyzed web analytics and conversion metrics to optimize marketing strategies and improve campaign ROI. Managed a portfolio of 320+ customer websites and domains, implementing SEO best practices, mobile optimization protocols, security enhancements, and centralized DNS infrastructure.
Owner / Designer at JFM Web Design
October 1, 2000 - Present
Lead designer and developer overseeing end-to-end online business development for clients. Work spans customer marketing, lead acquisition, creative ideation, technical requirements analysis, and website construction. Provide support across a diverse client portfolio of 85+ clients, delivering web solutions aligned with marketing and conversion goals.
Owner / Lead at JFM Web Design
October 1, 2000 - Present
Primary designer and developer for the entire online business development cycle, including customer marketing lead acquisition, creative concepts, technical needs assessment, and ongoing website development—support for 45+ clients.

Education

B.A. Business Economics (award) at University of California, Santa Barbara (UCSB)
January 11, 2030 - August 4, 2026

Qualifications

HG Insights GEM Award (Going the Extra Mile)
July 1, 2023 - August 4, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail