JG

Work experience

Paid Social Manager · Self-Employed / AgencyAug 2023 – Sep 2025 · 2 yrs 2 mos

Developed and executed full strategy for paid social platforms across a variety of niches. Daily in-platform optimization and execution. Regularly analyzed campaign performance, troubleshot issues, and implemented optimizations to maximize ROAS/ KPIs. Led client communications, ensuring transparency, strategy updates, and strong relationship management. Worked with clients on copy and design, maintaining brand voice and image. Created image assets for static meta ads and catalog frames.

Paid Social Manager · Freelance / Self-EmployedOct 2022 – Aug 2023 · 11 mos

Developed and executed paid social strategies across multiple niches with daily on-platform optimization. Analyzed campaign performance, troubleshot issues, and implemented optimizations to maximize ROAS and KPIs. Led client communications, ensuring transparency and strategy updates. Collaborated on copy and design to maintain brand voice and image, and created ad assets for static meta ads and catalog frames.

Certifications and awards

Dean's List2030 – 2026
Magna Cum Laude2030 – 2026
National Hispanic Scholar Scholarship Recipient2030 – 2026

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