JJ

I’m a digital media & creative marketing specialist with deep experience designing and producing brand-consistent campaigns, from initial visual concepts and storyboards through final delivery.

About

I’m a digital media & creative marketing specialist with deep experience designing and producing brand-consistent campaigns, from initial visual concepts and storyboards through final delivery. I’ve created everything from campaign videos and email graphics to web banners, infographics, presentations, and training materials, partnering closely with cross-functional teams to ensure every asset matches the brand’s look and goals.

In social media and content production, I’ve led creative strategy for CEO-focused channels, developing scripts, messaging, and visual storytelling for short-form videos and carousels. I also use analytics (including Hootsuite) and AI-supported ideation to improve performance and production efficiency—proudly contributing to work that reached millions of views and accelerated engagement and follower growth.

  • 11 years' experience
  • Joined February 2025

Industry experience

  • Media & Entertainment
  • Professional Services
  • Telecommunications
  • Software & Internet
  • Healthcare

Work experience· 9 roles

Senior Social Media Producer · TELUSApr 2025 – Apr 2026 · 1 yr 1 mo

-Led the creative strategy and design of CEO social content, producing short-form videos, carousels, and visual assets for key audiences. -Developed creative concepts, messaging, scripts, and visual storytelling for social campaigns while maintaining consistency with TELUS brand standards. -Used Hootsuite to analyze audience insights, performance data, and social trends, while leveraging AI tools to support content ideation and improve production efficiency. -Produced TELUS’s first video to reach 17M views, boosting engagement and follower growth.

Senior Digital Media Specialist · STEMCELL TechnologiesMay 2018 – Jun 2024 · 6 yrs 2 mos

-Developed visual concepts for integrated marketing campaigns, from storyboarding through final delivery. -Created branded digital and marketing assets including campaign videos, email graphics, web banners, infographics, presentations, and training materials. -Collaborated with cross-functional teams to develop marketing collateral aligned with brand guidelines.

Senior Social Media Producer · TELUSMay 2018 – Jun 2024 · 6 yrs 2 mos

Led creative strategy and design for CEO social content, producing short-form videos, carousels, and visual assets for key audiences. Developed creative concepts, messaging, scripts, and visual storytelling for social campaigns while maintaining consistency with TELUS brand standards. Used Hootsuite for audience insights and performance analytics, leveraging AI tools to support ideation and improve production efficiency. Produced TELUS’s first video to reach 17M views, boosting engagement and follower growth.

Senior Digital Media Specialist · TELUSMay 2018 – Jun 2024 · 6 yrs 2 mos
Motion Graphic Designer · TELUSJan 2016 – Mar 2017 · 1 yr 3 mos
Motion Graphic Designer · SBS Seoul Broadcasting SystemJan 2016 – Mar 2017 · 1 yr 3 mos
Content Creator & video editor · Uno PlusDec 2014 – Jan 2016 · 1 yr 2 mos
Content Creator · SBS Seoul Broadcasting SystemDec 2014 – Jan 2016 · 1 yr 2 mos

Education

Bachelor of Arts: Interactive Arts and Media · Columbia College Chicago2010 – 2012
Bachelor of Arts (Interactive Arts and Media) · Columbia College Chicago2010 – 2012

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